Founded Year

2019

Stage

Biz Plan Competition | Alive

Total Raised

$2.6M

Last Raised

$20K | 2 yrs ago

Mosaic Score
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

-30 points in the past 30 days

About AIfluence

AIfluence is an AI-powered influencer marketing platform operating in the digital media and advertising industry. The company offers services including influencer discovery, campaign management, and performance tracking, facilitating influencer marketing campaigns for brands and NGOs. It was founded in 2019 and is based in Nairobi, Kenya.

Headquarters Location

Waiyaki Way, Westlands 8th Floor, Sanlam Tower

Nairobi, 00200,

Kenya

254722598455

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AIfluence's Product Videos

AIfluence's Products & Differentiators

    Awareness Campaigns

    Driving awareness of products and services

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Expert Collections containing AIfluence

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

AIfluence is included in 3 Expert Collections, including Influencer & Content Creator Tech.

I

Influencer & Content Creator Tech

360 items

These companies offer tech-enabled solutions to connect influencers with advertisers, facilitate the creation and management of influencer campaigns, as well as provide tools and services to the influencer community.

E

E-Commerce

451 items

Companies that are a subset of e-commerce that introduce social elements into the online purchasing experience. This includes peer-to-peer selling, group buying, influencer networks (including influencer marketing agencies), and technology that enables social selling.

A

Artificial Intelligence (AI)

13,646 items

Companies developing artificial intelligence solutions, including cross-industry applications, industry-specific products, and AI infrastructure solutions.

Latest AIfluence News

OPPO Kenya Sues Influencer Marketing Platform AIfluence Over Unpaid Influencer Payments

Feb 10, 2025

December 4, 2024 ‘’Following our contractual agreement with AIfluence, OPPO Kenya made an initial 50% down payment to the agency to facilitate the influencers and remitted the final 50% payment upon completion of work, which was done on the 25th of October 2024.’’ the company stated.. ‘’It is important to note that all influencers in this campaign signed direct contracts with the agency and not OPPO Kenya; however, we deeply empathize with the affected influencers. OPPO Kenya fulfilled all its financial obligations by making full payments to the said agency, AIfluence; this information was communicated to the influencers either directly or through their respective managers.’’ Despite this, OPPO Kenya clarified that under Kenyan law, it lacks legal grounds to take direct action against AIfluence on behalf of the influencers. The company however says it has offered legal assistance, including covering legal costs, to the affected influencers as they seek legal action against the agency for lack of compensation, of which none of them has taken up this offer. ‘’OPPO Kenya does not condone the current frustrations that the influencers engaged in the Reno12 series campaign are going through. OPPO Kenya is fully committed to supporting any of the influencers affected by the current situation.’’ ‘’ The brand’s goal is to ensure that the influencer’s rights are protected and fair compensation is given. The brand values the contributions of all influencers/creatives and remains committed to fostering positive and respectful partnerships in the Kenyan Market.’’ OPPO added. AIfluence is a technology-driven advertising platform that uses artificial intelligence to match influencers to brands. The company says it also run end-to-end influencer marketing campaigns and brings transparency to the process of determining return on investment (ROI) for influencer marketing campaigns. Facebook Comments

AIfluence Frequently Asked Questions (FAQ)

  • When was AIfluence founded?

    AIfluence was founded in 2019.

  • Where is AIfluence's headquarters?

    AIfluence's headquarters is located at Waiyaki Way, Westlands, Nairobi.

  • What is AIfluence's latest funding round?

    AIfluence's latest funding round is Biz Plan Competition.

  • How much did AIfluence raise?

    AIfluence raised a total of $2.6M.

  • Who are the investors of AIfluence?

    Investors of AIfluence include Visa Everywhere Initiative, Antler, Oui Capital, EQ2 Ventures and ArabyAds.

  • Who are AIfluence's competitors?

    Competitors of AIfluence include Primetag, Promoty, Later Influence, Influential, Relatable and 7 more.

  • What products does AIfluence offer?

    AIfluence's products include Awareness Campaigns and 3 more.

  • Who are AIfluence's customers?

    Customers of AIfluence include SONY Middle East and Africa, MTN Group, Kenya Airways, JHPIEGO and AFRICA UNION.

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Compare AIfluence to Competitors

Linqia Logo
Linqia

Linqia operates in influencer marketing within the advertising industry and offers a platform that integrates campaign management and creative strategy. The company provides services from influencer selection to campaign scaling, utilizing a data approach to optimize content and measure success. Linqia serves enterprise brands, assisting them with influencer marketing to achieve business results. It was founded in 2012 and is based in San Francisco, California.

E
Echolize

Echolize is a company focused on influencer marketing within the digital marketing sector. It offers a platform for brands to discover influencers, manage campaigns, and analyze live reporting to make data-driven decisions. Echolize primarily serves brands looking to enhance their marketing efforts through influencer collaborations. It was founded in 2018 and is based in Tbilisi, Georgia.

N
Notolos

Notolos is a company that provides influencer marketing tools within the marketing technology sector. The company offers a platform for influencer collaborations, a calendar for planning posts, integration with e-commerce platforms and Google Analytics for sales data analysis, and tools for managing collaboration files and comments. It was founded in 2021 and is based in Stockholm, Sweden.

P
Primetag

Primetag is an influencer marketing intelligence platform that operates within the marketing technology sector. The company provides tools for brands and agencies to analyze influencer data, measure the return on investment of influencer campaigns, and use analytics for marketing strategies. Primetag's services are designed for businesses focused on decision-making and performance reporting. It was founded in 2014 and is based in Aveiro, Portugal.

Later Influence Logo
Later Influence

Later Influence specializes in influencer marketing and social media management within the digital marketing sector. The company provides a platform for discovering influencers and managing campaigns, along with tools for scheduling content, analyzing engagement, and understanding social trends. It serves sectors including retail, food & beverage, fashion & beauty, consumer packaged goods, and e-commerce. Later Influence was formerly known as Mavrck. The company was founded in 2014 and is based in Boston, Massachusetts.

AspireIQ Logo
AspireIQ

AspireIQ provides influencer marketing software for e-commerce brands, including tools for influencer search, campaign management, relationship management, and analytics for sales reporting. The company offers services for ambassador programs, affiliate marketing, product seeding, sponsored content, and user-generated content. AspireIQ was formerly known as Revfluence. It was founded in 2014 and is based in Austin, California.

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