
Primary
Total Raised
$72.95MInvestors Count
12Deal Terms
2Funding, Valuation & Revenue
11 Fundings
Primary has raised $72.95M over 11 rounds.
Primary's latest funding round was a Series C - III for $2.35M on July 6, 2023.
Primary's 2018 revenue was $30M. Primary's most recent revenue is from 2018.
Sign up for a free demo to see revenue data from 2018 and more.
Date | Round | Amount | Investors | Valuation Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model. | Revenue | Sources |
|---|---|---|---|---|---|---|
7/6/2023 | Series C - III | $2.35M | 1 | |||
4/25/2022 | Series C - II | $4.43M | 1 | |||
2/26/2021 | Loan | $9M | Horizon Technology Finance | 1 | ||
7/15/2019 | Series C | $30M (2.37x) FY 2018 | ||||
2/14/2018 | Series B |
Date | 7/6/2023 | 4/25/2022 | 2/26/2021 | 7/15/2019 | 2/14/2018 |
|---|---|---|---|---|---|
Round | Series C - III | Series C - II | Loan | Series C | Series B |
Amount | $2.35M | $4.43M | $9M | ||
Investors | Horizon Technology Finance | ||||
Valuation | |||||
Revenue | $30M (2.37x) FY 2018 | ||||
Sources | 1 | 1 | 1 |
Primary Deal Terms
2 Deal Terms
Primary's deal structure is available for 2 funding rounds, including their Series B from February 14, 2018.
Round | Series B | Series A |
|---|---|---|
Funding Date | ||
Pre-Money Valuation | ||
Post-Money Valuation | ||
Amount Raised | ||
Shares Authorized | ||
Issuance Price | ||
Dividend Rate | ||
Liquidation Preferences | ||
Liquidation Price | ||
Participation | ||
Conversion Price | ||
Anti Dilution | ||
General Voting | ||
Board Voting | ||
Par Value |
Round | Funding Date | Pre-Money Valuation | Post-Money Valuation | Amount Raised | Shares Authorized | Issuance Price | Dividend Rate | Liquidation Preferences | Liquidation Price | Participation | Conversion Price | Anti Dilution | General Voting | Board Voting | Par Value |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Series B | |||||||||||||||
Series A |
Primary Investors
12 Investors
Primary has 12 investors. Homebrew invested in Primary's Series C - III funding round.
First funding | Last Funding | Investor | Rounds | Board Seats | Type | Location |
|---|---|---|---|---|---|---|
6/27/2014 | 7/6/2023 | 6 Seed VC, Seed VC - II (2015), Series A (2016), Series C (2019), Series C - II (2022), Series C - III (2023) | Venture Capital | California | ||
6/9/2016 | 7/6/2023 | 4 Series A, Series C (2019), Series C - II (2022), Series C - III (2023) | Venture Capital | California | ||
2/26/2021 | 2/26/2021 | Horizon Technology Finance | 1 Loan | Debt & Specialty Finance | Connecticut | |
Venture Capital | New York | |||||
Venture Capital | California |
First funding | 6/27/2014 | 6/9/2016 | 2/26/2021 | ||
|---|---|---|---|---|---|
Last Funding | 7/6/2023 | 7/6/2023 | 2/26/2021 | ||
Investor | Horizon Technology Finance | ||||
Rounds | 6 Seed VC, Seed VC - II (2015), Series A (2016), Series C (2019), Series C - II (2022), Series C - III (2023) | 4 Series A, Series C (2019), Series C - II (2022), Series C - III (2023) | 1 Loan | ||
Board Seats | |||||
Type | Venture Capital | Venture Capital | Debt & Specialty Finance | Venture Capital | Venture Capital |
Location | California | California | Connecticut | New York | California |
Compare Primary to Competitors

Monica & Andy offers a variety of products in the lifestyle brand sector, including personalized baby clothes, nursery items, and maternity wear made from organic cotton. The company serves families seeking options for their children. It was founded in 2013 and is based in Chicago, Illinois.

Con Lupa is an importer specializing in personal grooming and home gardening products. The company offers grooming tools such as clippers and trimmers, as well as indoor and urban gardening kits. These items cater to individuals seeking personal care and home gardening. It is based in Santiago, Chile.

Rockets of Awesome is a direct-to-consumer kids apparel brand operating in the fashion industry. The company offers a subscription service that delivers clothing for children. Rockets of Awesome primarily caters to the e-commerce sector, focusing on online shopping and a vertical commerce model. It was founded in 2016 and is based in New York, New York.
Baby’s Secret Club, a shopping club geared towards mothers in Poland, offering toys and good to parents at discounts of up to 70%.

Angel Baby is a brand that provides baby apparel and bedding made from eco-certified materials, ensuring safety and comfort for infants and children. The company serves the baby and children's market with a focus on non-toxic sleep solutions. It is based in Sofia, Bulgaria.

Offemily produces and installs barrel baths, offering sauna solutions for year-round use. The company provides options including wood-fired, electrical, and gas heating systems, as well as different sizes and features. Offemily's barrel baths can be set up quickly and used in multiple locations. It is based in Barcelona, Spain.
Loading...

