The retail giant has been testing and investing in key areas of omnichannel fulfillment, including automated distribution centers and on-demand delivery, to compete with Amazon and grow revenue.
Walmart is chipping away at Amazon’s lion’s share of e-commerce sales.
With 90% of Americans living near a Walmart, the retailer has been leveraging its vast store footprint and distribution systems to provide customers with flexible and convenient fulfillment options. Its e-commerce business grew by 23% from 2020 to 2022.
The retail giant has been playing catchup with Amazon through in-house experimentation, investments in emerging solutions, and acquisitions of leading tech providers. We used the CB Insights platform to benchmark Walmart’s activity across key areas of omnichannel fulfillment.