After filing its S-1 last month with expectations of a share price between $11 and $13, Tremor Video instead priced its initial public offering at $10 per share in its Wall Street debut. Based on Tremor Video’s valuation and price/sales multiple, there are five other private companies in the video ad space that are currently worth between $244M to $1.05B with a median valuation of $460M.
Backed by notable investors including Accel Partners, Bessemer Venture Partners, Khosla Ventures and Spark Capital, these companies may start to test the exit waters (M&A or IPO) if Tremor receives a warm reception from public equities investors.
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