Unilever announced it had acquired the online-first subscription razor startup Dollar Shave Club yesterday, in what was reportedly a $1B deal.
That would rank Dollar Shave Club’s acquisition as the 4th largest e-commerce acquisition since 2009, according to CB Insights data. Dollar Shave Club would be one of only two consumer packaged goods-focused e-commerce startups on the ranking of the top 15 e-commerce M&A deals since 2009. The $1B price tag means it is double the size of Quidsi‘s exit. Quidsi was the owner of Diapers.com and Soap.com, which was acquired by Amazon in 2011 at a $545M valuation.
Ranked first on our ranking of top M&A deals since 2009 is Avito, a Russian online classifieds site. Naspers, a South Africa-based multinational media company, invested a $1.2B a corporate majority into Avito in 2015, valuing the company at up to $2.7B.
Rounding out the top three e-commerce M&A transactions are Alibaba’s 2015 deal taking a majority stake in Lazada, a Southeast-Asia focused e-commerce platform, which valued Lazada at $1.5B, followed by Amazon’s 2009 acquisition of Zappos. Amazon’s offer for Zappos was originally valued at $928M, but an increase in Amazon’s stock price before the deal closed boosted the deal to $1.2B.
|4||Dollar Shave Club||Q3’16||$1,000||Unilever|
|6||Bluestem Brands||Q4’14||$565||Capmark Financial Group|
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