Market Map
Investment in social commerce in India, the US, and China is leading the way as social commerce proliferates and becomes more curated.
As retailers and brands look to make e-commerce more seamless and engaging, they are integrating more parts of the social media experience.
Along with these efforts, social media companies are introducing their own buying capabilities. And more startups, as a result, are building commerce on the foundations of social media — including elements like chat, discovery, and community influence.
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