Business Model Analysis
$10B fintech unicorn Ripple offers a B2B cross-border payments network as well as its own cryptocurrency. We analyze the company's funding, business model, customer acquisition strategy, market size, and competitors.
B2B cross-border payments company Ripple offers an alternative to transferring money via the correspondent banking system, which has long faced criticism for being slow, opaque, and costly. The startup, most recently valued at $10B, offers RippleNet, a payments network created primarily for financial institutions, as well as its own cryptocurrency, XRP.
We analyze Ripple’s:
- Funding history
- Business model & traction
- Customer acquisition strategy
- Market size