How would Spotify’s potential acquisition of Gimlet Media rank against other podcast acquisitions? And what do earnings calls reveal about Spotify’s strategy with Gimlet?
On Friday, it was reported that music streaming giant Spotify was in late-stage discussions to acquire Gimlet Media for between $200M — $230M.
We used the CB Insights M&A database to see how this potential deal would stack up to other comparable transactions in the still-nascent US podcast industry.
A quick search on CB Insights for exits involving companies with the word podcast in their descriptions yields 35 deals.
