From smart debit cards to child-focused ride-sharing services, we identified 75+ tech-enabled companies serving children and their caregivers.
As technology continues to permeate all aspects of our lives, startups targeting babies and kids are becoming increasingly popular.
Defined as those developing tech-enabled products for babies and children under 12, as well as their caregivers, these startups raised nearly $1.3B across 231 deals in 2019. While total funding declined over the same time period, the 15% uptick in deals indicates the space is still receiving healthy investor attention.
Overall, e-commerce and education tech, particularly STEM, remain heavy areas of investment; the companies falling into these categories on our market map received more than $490M and $425M in funding, respectively, since 2016.
We expect these categories, in addition to in-home entertainment options, to receive heightened attention in the next few months given the Covid-19 outbreak.
Using the CB Insights database, we identified 75+ startups transforming the baby and kids tech landscape.