Intellimize plans to use the funding to expand its operations. Here are the top-line bullets you need to know.
Intellimize, a web conversion optimization platform, has raised $30M in a Series B funding round. The round drew participation from Cobalt Capital, Amplify Partners, and Homebrew, among others.
HOW’S THE COMPANY PERFORMING?
- California-based Intellimize’s continuous conversion platform leverages AI to personalize web pages for visitors in real-time. The company’s clients include Snowflake, Sumo Logic, ServiceTitan, Dermalogica, and Tableau, among others.
- Intellimize integrates with Google Analytics, Mixpanel, Clearbit, Marketo, and MaxMind.
WHY DOES THE MARKET MATTER?
- The global personalization software market is projected to grow at a CAGR of 23.50% to reach a value of $2.20B by 2026, according to 360i Research.
- The AI-driven personalization market is seeing a lot of key players and investments. For example, Amazon launched Personalize, a tailored search provider, and Google added app personalization to Firebase, its development platform.