Business Model Analysis
Hippo is a $1B homeowners insurance startup. We analyze Hippo's funding, business model, customer acquisition strategy, market size, and competitors.
Hippo is a managing general agency providing homeowners insurance direct to consumers through a digital platform. The company is taking on traditional homeowner insurance incumbents like Farmers and Liberty Mutual by aiming to provide a streamlined, online experience and employing a preventative approach to insurance that uses smart home devices to help identify and mitigate risks.