We mined Danone’s acquisitions, investments, and partnerships to discern the company's strategic priorities.
CPG giant Danone has honed its strategy for supporting a more sustainable food system with investments and partnerships ranging from consumer products to production energy optimization.
In 2017, the company refreshed its logo with the motto “One planet. One health.” Three years later, it pledged 9 long-term goals for 2030, including to become a Certified B Corp, commit to completely sustainable ingredient sourcing, invest in circular packaging, and partner to utilize regenerative agriculture.
Danone has also launched Danone Manifesto Ventures, its CVC arm focused on sustainable food solutions, and the Danone Ecosystem Fund, which targets solutions for sustainable sourcing, regenerative agriculture, and microdistribution.
While corporate environmental, social, and corporate governance (ESG) goals can often be little more than greenwashing, Danone has acquired, invested, and partnered to support its pledges.
Using CB Insights data, we uncovered 4 of the most important strategic priorities highlighted by Danone’s recent acquisitions, investments, and partnerships. We then categorized companies by their business relationships with Danone across these priorities.
- Alternative dairy and protein
- Sustainable packaging
- Food supply chain tech
- Energy production & optimization