Farm operators are under pressure to boost operational efficiency without compromising on sustainability. This Market Map covers the companies making this possible, from weeding robots to precision irrigation systems.
Farm production costs have continuously risen over the last 6 years, outpacing commodity costs. In turn, farm operators are trying to find ways to boost the efficiency and profitability of their operations.
Precision agriculture technology can benefit these farm operators — and their food and beverage (F&B) counterparts, like Pepsi Co. — in a number of ways. Not only do solutions in this space give way to improved yields and reduced chemical usage/runoff, but they can also help mitigate labor shortages.
Additionally, by enabling farm operators to reduce fertilizer and chemical usage, drive operational efficiencies, and spur increased regenerative agriculture practices, these technologies could also significantly help corporations working with operators meet their own ambitious net-zero goals – particularly companies like Tyson and Nestlé.
Using CB Insights data, we identified 107 companies in the precision agriculture space addressing 11 technology priorities for farm operators, from product harvesting robots to field intelligence platforms.