Led by Senior Intelligence Analyst Anagha Hanumante
2018 has been a busy year for the fitness industry. Peloton launched a connected treadmill and has indicated near-term plans to IPO. ClassPass raised another $85M and just expanded to Asia. Startups are increasing their at-home fitness offerings with a focus on making workouts increasingly efficient, exciting, and, of course, tech-enabled. Meanwhile, investors, media, and consumers are questioning whether a “gympocalypse” is brewing.
We explore the top trends to watch in fitness in 2018 including:
- Major fitness tech startup players
- Technologies and distribution models enabling fitness tech
- Emerging fitness hubs outside of the United States
- How new industries are integrating fitness into their product and service offerings
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