Led by Intelligence Analyst Natan Reddy
As retailers ramp up their private labels (Alberstons is launching 1,400 store brands, and Amazon is planning to rake in $7.5B from private labels alone in 2018), CPG brands are seeing increased competition in-store and online. In response, food and personal care brands are seeking new ways to connect with consumers — their latest strategy? Personalization.
We explore topics including:
- Startups and corporates exploring personalized nutrition
- Startups and corporates customizing personal care
- New technologies helping to personalize beauty
- How product curation and standardization play into personalization
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