From CBD-infused sparkling water to alcohol-free spirits to hard seltzers, these 115+ early-stage startups signal what the future of the beverage space could look like.
The beverage aisle is changing.
Driven by consumers’ increased focus on healthier alternatives, new beverage categories are emerging that blur the lines between alcoholic and non-alcoholic drinks, including alcohol-free beers, cannabis-infused beverages, and kombucha.
Hard seltzer, for instance, was a hit in the US this summer despite being almost unheard of a couple of years ago. The market size for the drink is now expected to reach $2.5B by 2021, according to CB Insights’ Industry Analyst Consensus.