A look at financing, valuation, revenue growth, competition, and market trends for the B2B sales intelligence market.
On February 4th, DiscoverOrg acquired ZoomInfo, a long-standing B2B sales data provider from its private equity owners, Great Hill Partners. It was DiscoverOrg’s second 9-figure acquisition in the last 18 months and, interestingly, the company paid a premium versus comparable transactions.
DiscoverOrg, backed by Goldman Sachs and The Carlyle Group (among others), generated 2017 revenues of $91.8M in 2017, up from $71M in 2016. It is one of the largest stand-alone private sales intelligence providers, but is still a fraction of LinkedIn Sales Navigator, as we share below.
We analyzed the ZoomInfo transaction as well as the larger sales intelligence space to understand:
- Comparable exit transactions, valuations, and multiples
- Other M&A targets in the sales intelligence market
- Prognosis for the sales intelligence space
Organizations mentioned in this brief:
DiscoverOrg, ZoomInfo, Great Hill Partners, RainKing, Dun & Bradstreet, NetProspex, Salesforce, Jigsaw, Hoover’s, Datanyze, InsideView, LinkedIn
Comparable M&A transactions, valuations, and multiples
This was DiscoverOrg’s third acquisition, as shown below.
