Predict your next investment

Corporation
SOFTWARE (NON-INTERNET/MOBILE) | Sales & Marketing Software
wondrlab.com

See what CB Insights has to offer

About Wondrlab

Wondrlab operates as a marketing tech platform based in India.

Wondrlab Headquarter Location

India

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

Wondrlab Web Traffic

Rank
Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
CBI Logo

Wondrlab Rank

Latest Wondrlab News

Wondrlab acquires influencer marketing platform Opportune

Apr 29, 2022

Opportune will empower brands with a comprehensive global creator network Opportune is aligned with the company’s ambition of democratising the creator economy Mar-tech start-up Wondrlab has acquired Opportune, a data-driven influencer marketing platform. With this acquisition, Wondrlab aims to widen its network by adding customised influencer marketing solutions for brands to its offerings. For Saurabh Varma, founder and CEO, Wondrlab, Opportune is aligned with the company’s ambition of democratising the creator economy. “The timing of this acquisition can’t get any better. The global influencer marketing industry is projected to grow to $24 billion by 2025. When you are building a mar-tech network and not just an agency, a strong influencer marketing play is key,” he added. For Kanishk Kanakia, founder, Opportune, the platform will empower brands with a comprehensive global creator network, speed up influencer discovery ten-fold and its campaign management dashboard will enhance employee productivity by 75%. “The acquisition will help brands search, sort and filter influencers and create campaigns within minutes. Going forward, we will approach influencer marketing from a performance-driven, consumption-first lens. This will enable accurate measurement and optimisation of campaign performance,” he stated. “We are heading towards an extraordinary expansion by building world-class technology and introducing customised solutions for brands. Wondrlab is fortifying its position as India’s leading mar-tech network by providing its repertoire of clients with a proprietary platform and specialist influencer solutions,” Vandana Verma, co-founder and managing partner, Wondrlab, opined. As per the company, democratising the influencer marketing space by providing a level-playing field for creators to collaborate with brands, is a ‘wondrful opportunity’ waiting to be capitalised on. “Acquiring Opportune will not only help capitalise on this opportunity but will give Wondrlab the power to structure campaigns for brands based on the need of premium and mass influencers, all on the same platform,” it stated in a release.

Wondrlab Acquisitions

2 Acquisitions

Wondrlab acquired 2 companies. Their latest acquisition was Opportune on April 28, 2022.

Date

Investment Stage

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Total Funding

Note

Sources

4/28/2022

$99M

Acquired

2

12/9/2020

Subscribe to see more

$99M

Subscribe to see more

10

Date

4/28/2022

12/9/2020

Investment Stage

Companies

Subscribe to see more

Valuation

$99M

$99M

Total Funding

Note

Acquired

Subscribe to see more

Sources

2

10

Wondrlab Team

6 Team Members

Wondrlab has 6 team members, including current Founder, Managing Partner, Rakesh Hinduja.

Name

Work History

Title

Status

Amit Akali

Founder

Current

Rakesh Hinduja

Founder, Managing Partner

Current

Saurabh Varma

Founder, Chief Executive Officer

Current

Vandana Verma

Founder, Managing Partner

Current

Sweety Advani

Chief Financial Officer

Current

Name

Amit Akali

Rakesh Hinduja

Saurabh Varma

Vandana Verma

Sweety Advani

Work History

Title

Founder

Founder, Managing Partner

Founder, Chief Executive Officer

Founder, Managing Partner

Chief Financial Officer

Status

Current

Current

Current

Current

Current

Discover the right solution for your team

The CB Insights tech market intelligence platform analyzes millions of data points on vendors, products, partnerships, and patents to help your team find their next technology solution.

Request a demo

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.