Storyboard18 | Sidharth Rao quits dentsuMB Group
May 25, 2022
Sidharth Rao is the founder of Webchuntey, one of India’s first digital shops, which was acquired by Dentsu India in 2013. Webchutney founder and dentsuMB CEO Sidharth Rao has decided to move on to explore new opportunities. Sidharth Rao, CEO, dentsuMB Group has put in his papers. Rao is the founder of Webchutney, one of India’s first digital shops, which was acquired by Dentsu India in 2013. Rao put out a Tweet stating that he has decided to “startup” again. Rao founded Webchutney about 23 years ago at the age of 19. After 23 years at @webchutney , it’s time to start-up again! pic.twitter.com/ty6DzbB4wJ
In October 2021, when Dentsu Webchutney announced the departure of Gautam Reghunath, CEO & PG Aditiya, CCO, it was stated by the company that Rao will be back under the direct charge and will front the agency’s talented leadership. Rao wasn’t overseeing the daily operation of the company in the recent past. However, it looks like things aren’t working out as planned for the network. While Rao has decided to move on to explore new opportunities, industry observers say this exit will further impact Dentsu International’s image, especially on the talent front. The Indian unit of Dentsu Group Inc has been rocked by a series of senior-level exits since August 2012, potentially causing more departures, and deepening turmoil at the advertising company.