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Asset/Investment Management
FINANCE | Retail Banking
richmondparkpartners.com

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Investments

11

Portfolio Exits

3

About Richmond Park Partners

Richmond Park Partners is a financial services provider. The company delivers a range of services covering advisory and asset management.

Richmond Park Partners Headquarters Location

1 Grosvenor Place

London, England, SW1X 7JH,

United Kingdom

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Latest Richmond Park Partners News

ZEFR secures USD30m in financing round led by IVP

Feb 27, 2014

ZEFR, a platform that builds social marketing and rights management software for online video, has raised USD30m in a new financing led by Institutional Venture Partners (IVP). Existing investors US Venture Partners, Shasta Ventures, First Round Capital and Richmond Park Partners also participated. In conjunction with the financing, IVP general partner Dennis Phelps has joined ZEFR’s board of directors. The new capital will be used to drive the company’s software development and grow its sales and marketing teams. ZEFR provides SaaS solutions for the largest brands and content owners on YouTube. ZEFR’s BrandID platform connects fans and franchises and help brands manage and monetize their fans. Brands like Adidas and agencies like Wieden and Kennedy and the Starcom Media Group use BrandID to identify a brand’s fan-uploaded content (as well as competitor content) and connect the brand with those who care about it most. ZEFR also manages and monetizes professional rights for major studios and labels. Clients include Warner Bros., Saturday Night Live, Sony Music, Real Madrid, Universal Pictures, and others. “IVP and Dennis are well regarded for their support of entrepreneurs, the value they bring to their portfolio companies and their stellar portfolio. When we thought about our growth round, we knew we wanted to work with them,” says Zach James, co-founder, ZEFR. “This is an exciting time for ZEFR. Our software solution fills a huge need in the market, we have an incredible team and we have momentum. With the new capital, we are going to add fuel to the fire.”   “Zach and Rich are world-class entrepreneurs who saw a massive opportunity in thinking about the YouTube platform for large brands and content owners,” says Phelps. “ZEFR is the market leader and delivers real value for its enterprise customers. We are thrilled to be part of the next phase of the company’s growth.”

Richmond Park Partners Investments

11 Investments

Richmond Park Partners has made 11 investments. Their latest investment was in Zefr as part of their Series D on February 2, 2014.

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Richmond Park Partners Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

2/26/2014

Series D

Zefr

$30M

No

3

12/3/2012

Seed VC

Red Tricycle

$1.5M

Yes

3

8/17/2012

Series C

Zefr

$18.5M

No

4

7/26/2012

Series A

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10

7/12/2012

Seed VC

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$99M

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10

Date

2/26/2014

12/3/2012

8/17/2012

7/26/2012

7/12/2012

Round

Series D

Seed VC

Series C

Series A

Seed VC

Company

Zefr

Red Tricycle

Zefr

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Amount

$30M

$1.5M

$18.5M

$99M

New?

No

Yes

No

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Co-Investors

Sources

3

3

4

10

10

Richmond Park Partners Portfolio Exits

3 Portfolio Exits

Richmond Park Partners has 3 portfolio exits. Their latest portfolio exit was Red Tricycle on March 10, 2020.

Date

Exit

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Acquirer

Sources

3/10/2020

Acquired

$99M

1

4/2/2014

Acquired

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$99M

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10

10/21/2013

Acquired

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$99M

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10

Date

3/10/2020

4/2/2014

10/21/2013

Exit

Acquired

Acquired

Acquired

Companies

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Valuation

$99M

$99M

$99M

Acquirer

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Sources

1

10

10

Richmond Park Partners Team

2 Team Members

Richmond Park Partners has 2 team members, including current Founding Partner, Werner Grub.

Name

Work History

Title

Status

Werner Grub

Founding Partner

Current

David Alderslade

Chief Financial Officer

Former

Name

Werner Grub

David Alderslade

Work History

Title

Founding Partner

Chief Financial Officer

Status

Current

Former

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