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Venture Capital
puregrowth.com

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Investments

3

Funds

1

About Pure Growth Partners

Pure Growth Partners conceives, incubates and launches consumer brands in partnership with celebrities. The firm's business model is designed to create sustainable businesses that give back far beyond the scope of traditional businesses today.

Pure Growth Partners Headquarters Location

575 Madison Avenue 24th Floor

New York, New York, 10022,

United States

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Latest Pure Growth Partners News

Watch Floyd Mayweather, Mike Tyson and 50 Cent Hangover Parody Video

Oct 25, 2011

0 Comments Rapper 50 Cent has recruited some high-profile friends from the boxing world to help him with his latest charity venture, Street King. Street King was announced in July as a charitable initiative in which sales will provide food for people who need it around the world. The rapper is working with Pure Growth Partners to initially provide an energy drink where each purchase helps provide a meal to a starving child. “50 Cent and I share a common vision: To address the world’s problems through smart and sustainable business models,” said Chris Clark, the founder and CEO of Pure Growth Partners . “With the rampant starvation in Africa and hunger afflicting children worldwide, we need socially responsible businesses that affect real change now more than ever.” 50 concurs stating, “I’m inspired by [Clarke’s] vision and innovative approaches to tackling serious issues. It’s our mission with Street King to really change children’s lives around the world.” To get this new brand some exposure, Floyd Mayweather Jr. and Mike Tyson appear in a commercial for the drink that spoofs The Hangover, in which Tyson had a very memorable cameo. The spot begins with the Fifty and Mayweather waking up in an absolutely destroyed but lavish hotel room with bottles of Street King strewn about. They appear quite disheveled. Tyson appears from a side room talking about how he had so much energy and looks chipper. The spot then flashes back to the night prior, with Fifty "spiking" Tyson’s drink with some Street King after he complains how the club is boring. Tyson proceeds to have a great time and is "moving and grooving" during the night. He later recalls he "stepped to that tall piece of water like a thoroughbred, not a loaf of bread. " It’s obvious the commercial is conveying that the drink will make you have a good time and energize you. It’s a pretty entertaining spot and the star power should get this noble cause some due attention. This drink hits shelves in September and you can support the cause by buying an energy drink at your local store or "liking" their Facebook page .

Pure Growth Partners Investments

3 Investments

Pure Growth Partners has made 3 investments. Their latest investment was in SK Energy Shots as part of their Series B - II on December 12, 2012.

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Pure Growth Partners Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

12/21/2012

Series B - II

SK Energy Shots

$3M

No

1

4/19/2012

Series B

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$99M

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0

7/5/2011

Series A

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$99M

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10

Date

12/21/2012

4/19/2012

7/5/2011

Round

Series B - II

Series B

Series A

Company

SK Energy Shots

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Amount

$3M

$99M

$99M

New?

No

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Co-Investors

Sources

1

0

10

Pure Growth Partners Fund History

1 Fund History

Pure Growth Partners has 1 fund, including Pure Growth Investments II LLC.

Closing Date

Fund

Fund Type

Status

Amount

Sources

Pure Growth Investments II LLC

Early-Stage Venture Capital

Anticipated

1

Closing Date

Fund

Pure Growth Investments II LLC

Fund Type

Early-Stage Venture Capital

Status

Anticipated

Amount

Sources

1

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