Predict your next investment

Asset/Investment Management
FINANCIAL | Investment Banking
primepartners.com.sg

See what CB Insights has to offer

Investments

1

Portfolio Exits

1

Funds

4

Partners & Customers

3

About PrimePartners Corporate Finance Holdings

PrimePartners Corporate Finance Holdings is a boutique corporate finance firm focused on providing advisory and capital raising services for private and public-listed small and medium-sized companies. It provides a range of public listing, financial advisory, capital raising, mergers and acquisitions and continuing sponsorship services.

PrimePartners Corporate Finance Holdings Headquarter Location

Singapore

+65 22998088

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

PrimePartners Corporate Finance Holdings Web Traffic

Rank
Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
CBI Logo

PrimePartners Corporate Finance Holdings Rank

Latest PrimePartners Corporate Finance Holdings News

Singapore dangles digital whisky trade to lure Asia's wealthy

Jan 19, 2021

Singapore dangles digital whisky trade to lure Asia's wealthy Private exchange HGX moves in on Hong Kong trader with blockchain-backed tokens Rare whiskies have proved to be one of the most lucrative investments, according to U.K.-based consultancy Knight Frank. (Photo courtesy of PrimePartners) DYLAN LOH, Nikkei staff writer January 19, 2021 16:16 JST SINGAPORE -- Singapore is fast becoming a hotbed of activity for the trading of whisky assets, with private exchange HGX the latest to get in on the action, announcing the launch of a blockchain-based service for buying and selling high-end bottles of the liquor. With low interest rates prevailing around the world, huge sums of cash are chasing high returns, and some of the money is finding its way into precious whiskies. HGX, known as an exchange for high-value luxury items, including works of art, is now allowing professional investors, including wealthy individuals with net worths of at least 2 million Singapore dollars ($1.5 million), to trade digital tokens pegged to bottles of rare single malt Scotch whiskies from prestigious distilleries like Port Ellen, Mortlach and Talisker. Each token represents one bottle of rare liquor, currently valued from around 700 pounds to 11,000 pounds ($950 to $1,490), depending on rarity. Investors cash out after the whisky matures in casks and is bottled; they will have the choice of taking delivery of a bottle or receiving cash for however much the tipple is then worth. Singapore-based HGX and PrimePartners allow investors to trade digital tokens pegged to bottles of rare single malt Scotch whiskies from distilleries like Talisker. (Photo courtesy of PrimePartners) "Real estate, whisky, art, collectible cars ... all these are products that are not easily accessible in any one venue," HGX CEO Willie Chang said during a news briefing on Monday. "As we grow and scale I really want to position HGX to have access to ... kind of any exciting financial security products." Rare Cask Holdings, a subsidiary of Singapore-based PrimePartners Corporate Finance Holdings, will provide the whisky that will back the digital tokens traded on HGX. This blockchain-based whisky asset is being billed as a first for Southeast Asia. Rare Cask also acts as a broker in support of its trading. The globe's low interest rates are stoking hunger for higher-yielding assets, Gerald Ong, PrimePartners' deputy chairman, said at the news briefing. "Within the spectrum of alternative assets, whisky has proven itself to be the most liquid," he said, noting that among other nontraditional investment options like wine and art, the liquor has provided the highest returns, of more than 560%, over the past decade. In its 2020 Wealth Report, U.K.-based consultancy Knight Frank also highlighted rare whiskies as one of the most lucrative investments over a 10-year period, with a 582% increase in value, outperforming other collectibles like rare coins, cars and stamps. Prices have been sharply rising because supplies of rare whiskies are limited. At the end of January, a bottle of Gordon and MacPhail 72-Year-Old, Glen Grant 1948 Single Malt Whisky from Scotland -- one of the oldest and most prestigious whisky casks in existence, will make its world debut at the upcoming Bonhams auction in Hong Kong with a book estimate of HK$300,000 to HK$380,000 ($38,000 to $49,000). Ong says that with strong demand in India, China, Japan and Taiwan, the time is right to launch digital whisky asset trading. Investors have already snapped up two-thirds of the initial batch of available digital whisky tokens, despite a paucity of marketing, Ong said. "(We are) currently talking to investors in China, Japan and some investors in New Zealand," he added. PrimePartners is not the only player getting in on the action. Hong Kong-based Rare Finds manages a digital whisky brokerage that courts wealthy investors. Similar to PrimePartners, it offers well-heeled collectors the chance to buy into bottles and casks of rare single malt Scotch from top-tier Scottish distilleries like Macallan, Dalmore and Bowmore. Rare Finds is made up of investment banking professionals and alternative investment specialists who advise Hong Kong's wealthy on whisky as an asset. The company's largest stakeholder is Platinum Rise Capital Partners, an investment and development finance firm based in the city. A Rare Finds representative last year told Nikkei Asia that after Hong Kong, Singapore, another big Asian financial hub, was the company's next target market and that it had plans to explore the potential for setting up an office in the city-state in the first half of this year. Rare Finds had observed that Singapore in 2019 was one of Asia's top Scotch markets, hitting a value of 300 million pounds. The company targets high net worth individuals, family offices and boutique institutional investors as core whisky investors. As with other assets that promise handsome returns, risks are present. There is a chance the market for maturing whiskies could sour. Also, imitation bottles being passed off as the real deal have surfaced before, duping the less discerning. PrimePartners' Ong acknowledged the difficulty of ascertaining the authenticity of the liquid in bottles put up at auction. To mitigate the risks, he said his outfit only offers tradable whisky assets that are secured against casks of liquor that are still physically stored and aged on-site at Scottish distilleries and warehouses. "For us, it is a very clear investment opportunity," Ong said. "Being in the service provider business, we thought that this would fit very well with quite a few of our friends, family and clients." Stay ahead with our exclusives on Asia Sign up to our newsletters to get our best stories delivered straight to your inbox.

PrimePartners Corporate Finance Holdings Investments

1 Investments

PrimePartners Corporate Finance Holdings has made 1 investments. Their latest investment was in Halosource as part of their Series E on January 1, 2010.

CBI Logo

PrimePartners Corporate Finance Holdings Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

1/20/2010

Series E

Halosource

$10M

Yes

Date

1/20/2010

Round

Series E

Company

Halosource

Amount

$10M

New?

Yes

Co-Investors

Sources

PrimePartners Corporate Finance Holdings Portfolio Exits

1 Portfolio Exit

PrimePartners Corporate Finance Holdings has 1 portfolio exit. Their latest portfolio exit was Halosource on October 22, 2010.

Date

Exit

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Acquirer

Sources

10/22/2010

IPO

Date

10/22/2010

Exit

IPO

Companies

Valuation

Acquirer

Sources

PrimePartners Corporate Finance Holdings Fund History

4 Fund Histories

PrimePartners Corporate Finance Holdings has 4 funds, including PrimePartners Merchant Capital Ltd..

Closing Date

Fund

Fund Type

Status

Amount

Sources

12/31/2005

PrimePartners Merchant Capital Ltd.

Mezzanine

Closed

$5M

1

12/31/1999

Prime Enterprise Fund II

Subscribe to see more

Subscribe to see more

$99M

10

12/31/1995

Asian Corporate Finance Fund LP

Subscribe to see more

Subscribe to see more

$99M

10

PrimePartners Asia Merchant Capital Holdings Ltd.

Subscribe to see more

Subscribe to see more

10

Closing Date

12/31/2005

12/31/1999

12/31/1995

Fund

PrimePartners Merchant Capital Ltd.

Prime Enterprise Fund II

Asian Corporate Finance Fund LP

PrimePartners Asia Merchant Capital Holdings Ltd.

Fund Type

Mezzanine

Subscribe to see more

Subscribe to see more

Subscribe to see more

Status

Closed

Subscribe to see more

Subscribe to see more

Subscribe to see more

Amount

$5M

$99M

$99M

Sources

1

10

10

10

PrimePartners Corporate Finance Holdings Partners & Customers

3 Partners and customers

PrimePartners Corporate Finance Holdings has 3 strategic partners and customers. PrimePartners Corporate Finance Holdings recently partnered with Kimly on September 9, 2019.

Date

Type

Business Partner

Country

News Snippet

Sources

9/2/2019

Sponsored

Kimly

Singapore

Ex-Pokka CEO not key man behind IPO, says sponsor; CAD probe ongoing – The Business Times

Ex-Pokka CEO not key man behind IPO , says sponsor ; CAD probe ongoing The Business TimesTHE BUSINESS TIMES Companies & Markets -- PRIMEPARTNERS Corporate Finance , as sponsor of Singapore-listed coffee shop operator Kimly , on Tuesday ... Ex-Pokka CEO not key man behind IPO , says sponsor ; CAD probe ongoing The Business TimesTHE BUSINESS TIMES Companies & Markets -- PRIMEPARTNERS Corporate Finance , as sponsor of Singapore-listed coffee shop operator Kimly , on Tuesday ... ...

1

2/22/2017

Partner

B. Braun, SPRING Singapore, and The Trendlines Group

Germany, Singapore, and Israel

Subscribe to see more

Subscribe to see more

10

2/22/2017

Partner

B. Braun, SPRING Singapore, and The Trendlines Group

Germany, Singapore, and Israel

Subscribe to see more

Subscribe to see more

10

Date

9/2/2019

2/22/2017

2/22/2017

Type

Sponsored

Partner

Partner

Business Partner

Kimly

B. Braun, SPRING Singapore, and The Trendlines Group

B. Braun, SPRING Singapore, and The Trendlines Group

Country

Singapore

Germany, Singapore, and Israel

Germany, Singapore, and Israel

News Snippet

Ex-Pokka CEO not key man behind IPO, says sponsor; CAD probe ongoing – The Business Times

Ex-Pokka CEO not key man behind IPO , says sponsor ; CAD probe ongoing The Business TimesTHE BUSINESS TIMES Companies & Markets -- PRIMEPARTNERS Corporate Finance , as sponsor of Singapore-listed coffee shop operator Kimly , on Tuesday ... Ex-Pokka CEO not key man behind IPO , says sponsor ; CAD probe ongoing The Business TimesTHE BUSINESS TIMES Companies & Markets -- PRIMEPARTNERS Corporate Finance , as sponsor of Singapore-listed coffee shop operator Kimly , on Tuesday ... ...

Subscribe to see more

Subscribe to see more

Subscribe to see more

Subscribe to see more

Sources

1

10

10

PrimePartners Corporate Finance Holdings Team

3 Team Members

PrimePartners Corporate Finance Holdings has 3 team members, including current Chief Executive Officer, Chief Operating Officer, Mark Liew.

Name

Work History

Title

Status

Mark Liew

Chief Executive Officer, Chief Operating Officer

Current

How Soon Mah

Senior Director

Former

Peck Lim Quek

Owner

Former

Name

Mark Liew

How Soon Mah

Peck Lim Quek

Work History

Title

Chief Executive Officer, Chief Operating Officer

Senior Director

Owner

Status

Current

Former

Former

CB Insights uses Cookies

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.