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Investments

19

Portfolio Exits

10

About Peacock Equity Fund

Peacock Equity is a $250 million global fund founded by GE Commercial Finance - Media, Communications & Entertainment and NBC Universal. The joint venture, established in April 2007, focuses on companies developing technologies, platforms or business models with a strong, strategic fit to NBC Universal. Investments range from $3-25 million each. Industry concentrations include Advertising, Digital Content and Communities, Health, Technology and Wireless/Online

Headquarters Location

New York,

United States

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Latest Peacock Equity Fund News

Mergers & Acquisitions, Latest News Bigpoint’s Sale to NBC-GMT a Big Deal

Jun 3, 2013

Tweet Bigpoint, a German online gaming firm, agreed to a majority stake sale to joint buyers NBC Universal’s Peacock Equity Fund and GMT Communications Partners, it was announced Monday. Bigpoint sold itself for about $110 million, with prior stakeholders Aurelia Private Equity, European Founders Fund and United Internet Beteiligungen cashing in on the popularity of games like DarkOrbit, F1Manager and The Pimps. According to the terms of the deal, NBC will acquire 35 percent of Bigpoint, with GMT acquiring an equal stake, and the company’s Chief Executive Officer, Heiko Hubertz, reinvesting some of the proceeds to maintain a 30 percent share. “Due to the recent influx of people joining online communities like Bigpoint, our sector has experienced enormous growth over the past five years,” Hubertz said in a statement. “With both GMT and Peacock Equity’s backing we feel we are in a very strong position to capitalize on this growth.” Hubertz founded the company six years ago. Bigpoint’s multiplayer game platform extends to more than 23 million registered users and generates its revenue through in-game virtual item purchases and advertising sales. A recent ad sales strategy allows companies buying space within Bigpoint games to post their advertisements on game characters and insert product placement spots into the site.  

Peacock Equity Fund Investments

19 Investments

Peacock Equity Fund has made 19 investments. Their latest investment was in Great Bay Insurance as part of their Unattributed VC on August 8, 2019.

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Peacock Equity Fund Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

8/16/2019

Unattributed VC

Great Bay Insurance

$2.43M

Yes

1

11/2/2010

Series D

Rubicon Project

$18M

Yes

7/23/2010

Series C - II

Vivox

$2M

Yes

4/26/2010

Series C

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$99M

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10

9/18/2009

Debt

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$99M

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0

Date

8/16/2019

11/2/2010

7/23/2010

4/26/2010

9/18/2009

Round

Unattributed VC

Series D

Series C - II

Series C

Debt

Company

Great Bay Insurance

Rubicon Project

Vivox

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Amount

$2.43M

$18M

$2M

$99M

$99M

New?

Yes

Yes

Yes

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Co-Investors

Sources

1

10

0

Peacock Equity Fund Portfolio Exits

10 Portfolio Exits

Peacock Equity Fund has 10 portfolio exits. Their latest portfolio exit was Ramp on December 19, 2022.

Date

Exit

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Acquirer

Sources

12/19/2022

Acquired

$99M

7

1/2/2020

Acquired

$99M

1

7/17/2019

Acquired

$99M

1

1/29/2019

Acquired

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$99M

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10

10/22/2018

Acquired

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$99M

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10

Date

12/19/2022

1/2/2020

7/17/2019

1/29/2019

10/22/2018

Exit

Acquired

Acquired

Acquired

Acquired

Acquired

Companies

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Valuation

$99M

$99M

$99M

$99M

$99M

Acquirer

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Sources

7

1

1

10

10

Peacock Equity Fund Acquisitions

1 Acquisition

Peacock Equity Fund acquired 1 company. Their latest acquisition was Bigpoint on June 06, 2008.

Date

Investment Stage

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Total Funding

Note

Sources

6/6/2008

$99M

Acq - Fin

2

Date

6/6/2008

Investment Stage

Companies

Valuation

$99M

Total Funding

Note

Acq - Fin

Sources

2

Peacock Equity Fund Team

2 Team Members

Peacock Equity Fund has 2 team members, including , .

Name

Work History

Title

Status

Paul H. Lee

Builders VC, and Lightbank

Founder

Current

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Name

Paul H. Lee

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Work History

Builders VC, and Lightbank

Title

Founder

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Status

Current

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