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Monogram Capital Partners company logo
Private Equity
monogramcapital.com

Investments

28

Portfolio Exits

1

Funds

9

Service Providers

1

About Monogram Capital Partners

Monogram Capital Partners is a private equity investment firm focused exclusively on consumer and retail companies. The partners have invested more than $1.2 billion of equity capital primarily in consumer and retail businesses. Leveraging best practices and relationships from leading institutions, we bring elite investing and advisory experience to the lower middle market. In partnership with management teams, the firm focuses on developing the next generation of category leaders by providing flexible capital, deep domain knowledge, and access to transformative industry relationships.

Headquarters Location

8383 Wilshire Blvd Suite 430

Beverly Hills, California, 90211,

United States

310-492-5515

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Latest Monogram Capital Partners News

Live Tinted's $10M Series A Funding to Drive Ulta Beauty Expansion

Aug 23, 2023

Feb 28th, 2023 “From the outset, Live Tinted really stood out to us as an inclusive and solutions-oriented brand for people with melanin-rich skin," says Oliver Nordlinger, co-founder and partner of Monogram Capital Partners. “Collaborating with Deepica and the rest of the Live Tinted team has been such a pleasure and we remain incredibly excited for all of the growth ahead.” Live Tinted has closed $10 million series A round led by Monogram Capital Partners, which has previously invested in DS & Durga, Violette_FR and more, with support from Unilever Ventures , Devonshire Investors and Silas Capital . Previous investors in Live Tinted, including Montage Ventures, Halogen Ventures, Fearless Fund and Curate Capital, participated in this round of funding. The inclusive brand closed a seed funding round in 2021 with investors from Bobbi Brown, Nancy Twine of Briogeo, Savannah Sachs of Tula, Julie Schott of Starface, Payal Kadakia of ClassPass, Andy Dunn of Bonobos, Bela Bajaria of Netflix, Rupi Kaur, Hannah Bronfman, Jay Shetty and Radhi Shetty, Meena Harris, and more. With this latest infusion, the brand's total lifetime funding comes in at $15 million. The current investment will boost the brand's expansion at Ulta Beauty, product innovation, category expansion, and marketing and executive hires. Deepica Mutyala founded Live Tinted in 2018 and launched the brand's hero product, Huestick, a multistick and color corrector, in 2019. Live Tinted has now sold more than 1 million units. Live Tinted is reportedly the first-ever South Asian brand to be available at Ulta, and is the fastest growing beauty brand in the retailer's Sparked program. It was also named Ulta’s "Emerging Brand of the Year" in 2021. “From the outset, Live Tinted really stood out to us as an inclusive and solutions-oriented brand for people with melanin-rich skin," says Oliver Nordlinger, co-founder and partner of Monogram Capital Partners. “Collaborating with Deepica and the rest of the Live Tinted team has been such a pleasure and we remain incredibly excited for all of the growth ahead.” “Live Tinted started for me as a way to bring an underrepresented community together," says Mutyala. "The process of raising and closing the funding was one of the toughest business journeys I’ve been through, especially as a woman of color. I wanted to find the right partners and investors to share my vision and beliefs for Live Tinted’s future, who could also help the brand continue to grow and make a mark in the beauty industry.” “Ulta Beauty has been deeply inspired by Deepica’s solution driven and inclusive mission, even early on in our conversations during the development stage of Live Tinted’s first prototypes,” says Muffy Clince, director of emerging brands at Ulta Beauty. "Throughout the brand’s journey–from launching within Sparked at Ulta Beauty as an emerging brand in 2021, to now–we have continuously seen strong engagement from our guests and it has become one of our fastest growing emerging brands in the cosmetic category. We are so excited about the future growth potential for Live Tinted and the plans we have in place to further accelerate the brand this year!” Interesting Stories

Monogram Capital Partners Investments

28 Investments

Monogram Capital Partners has made 28 investments. Their latest investment was in Live Tinted as part of their Series A - II on February 2, 2023.

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Monogram Capital Partners Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

2/28/2023

Series A - II

Live Tinted

$10M

No

5

10/24/2022

Series A

Live Tinted

$10M

Yes

3

3/31/2022

Series A

Koia

Yes

2

2/2/2022

Series B

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$99M

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10

1/19/2022

Series C

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$99M

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10

Date

2/28/2023

10/24/2022

3/31/2022

2/2/2022

1/19/2022

Round

Series A - II

Series A

Series A

Series B

Series C

Company

Live Tinted

Live Tinted

Koia

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Amount

$10M

$10M

$99M

$99M

New?

No

Yes

Yes

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Co-Investors

Sources

5

3

2

10

10

Monogram Capital Partners Portfolio Exits

1 Portfolio Exit

Monogram Capital Partners has 1 portfolio exit. Their latest portfolio exit was Vive Organic on October 26, 2022.

Date

Exit

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Acquirer

Sources

10/26/2022

Acquired

$99M

5

Date

10/26/2022

Exit

Acquired

Companies

Valuation

$99M

Acquirer

Sources

5

Monogram Capital Partners Acquisitions

2 Acquisitions

Monogram Capital Partners acquired 2 companies. Their latest acquisition was InstaNatural on January 27, 2021.

Date

Investment Stage

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Total Funding

Note

Sources

1/27/2021

$99M

Acq - Fin

2

11/11/2017

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$99M

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10

Date

1/27/2021

11/11/2017

Investment Stage

Companies

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Valuation

$99M

$99M

Total Funding

Note

Acq - Fin

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Sources

2

10

Monogram Capital Partners Fund History

9 Fund Histories

Monogram Capital Partners has 9 funds, including Monogram Capital Partners I.

Closing Date

Fund

Fund Type

Status

Amount

Sources

4/23/2018

Monogram Capital Partners I

Diversified Private Equity

Closed

$152M

2

10/31/2016

Monogram Dig Inn Holdings II

$99M

10

8/5/2016

C Equity Holdings

$99M

10

2/20/2014

Monogram TPS Holdings

$99M

10

Monogram Capital Partners II

10

Closing Date

4/23/2018

10/31/2016

8/5/2016

2/20/2014

Fund

Monogram Capital Partners I

Monogram Dig Inn Holdings II

C Equity Holdings

Monogram TPS Holdings

Monogram Capital Partners II

Fund Type

Diversified Private Equity

Status

Closed

Amount

$152M

$99M

$99M

$99M

Sources

2

10

10

10

10

Monogram Capital Partners Service Providers

1 Service Provider

Monogram Capital Partners has 1 service provider relationship

Service Provider

Associated Rounds

Provider Type

Service Type

Counsel

Service Provider

Associated Rounds

Provider Type

Counsel

Service Type

Partnership data by VentureSource

Monogram Capital Partners Team

2 Team Members

Monogram Capital Partners has 2 team members, including , .

Name

Work History

Title

Status

Jared Stein

Golden Gate Capital, HGGC, and Goldman Sachs

Founder

Current

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Name

Jared Stein

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Work History

Golden Gate Capital, HGGC, and Goldman Sachs

Title

Founder

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Status

Current

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