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Angel Investor (Individual)

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Investments

25

Portfolio Exits

9

About Michael Lazerow

Michael Lazerow is the CEO of Buddy Media. Michael is a serial entrepreneur who has co-founded four successful internet-based media companies. He has a passion for creating, managing and growing companies from the ground up. Michael is currently Chairman and CEO of Buddy Media, Inc., a New York-based company whose social enterprise management system, the Buddy Media Social Marketing Suite, is used by eight out of the top ten global advertisers.

Michael Lazerow Headquarter Location

New York, New York,

United States

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Latest Michael Lazerow News

To Get This VC's Attention, Stop Making Spreadsheet-Based Decisions

Apr 11, 2017

One VC explains why he backed three startups. Howard Lindzon This story appears in the April 2017 issue of Entrepreneur . Subscribe » Howard Lindzon is an irreverent buzz machine who powers through wall-to-wall meetings on five milligrams of Adderall. A prolific blogger and serial entrepreneur ( StockTwits , a Twitter for traders, is his crown jewel), Lindzon is founder and general partner at Social Leverage , an eclectic seed fund. He typically finds entrepreneurs before they find him. Here’s what he likes: founders who show grit , solve problems and won’t crumple in chaos. Here’s what he ignores: business-news TV and spreadsheet-based decisions. His fund’s average investment: about $600,000. Buddy Media Its approach: temerity and confidence Howard Lindzon was ticked. “Why didn’t you call me?” he asked Michael Lazerow when the two ran into each other in New York. The investor had once tried to connect with him, and Lazerow had ignored him. But now Lazerow didn’t blanch; he joined Lindzon at a swanky bar nearby and revealed his plan to build a currency that would be spendable on Facebook. This was 2007, the era of MySpace, but Lazerow swore Facebook was going to be huge. Lindzon loved it -- but more than that, he loved Lazerow: “Mike exuded confidence .” (And he had a track record, creating and selling Golf.com to TimeWarner.) That night, the investor helped round up $1 million for what would become Buddy Media. The currency flopped, but Lindzon wasn’t spooked: The founder, he says, got “the biggest part” right -- that businesses could be built atop Facebook. Buddy Media pivoted to social marketing software and sold in 2012 for around $745 million. TubeMogul Its approach: don’t panic; find solutions Back in 2007, Lindzon asked his intern to visit hundreds of websites and tally video viewership data for his startup Wallstrip. The task was finished in about two minutes, which shocked Lindzon. How’d the kid do it? With TubeMogul , a video analytics tool. Lindzon quickly arranged a meeting with Brett Wilson, TubeMogul’s Oakland, Calif.-based founder, whom Lindzon loved. “He had a great vision of the future of video and monetization that I wanted to be a part of,” he says. So he invested. But within a few years, it became clear that the market wasn’t as big as they had expected. “He didn’t call me all panicky,” Lindzon says with approval. “He just tried to figure out a different model.” That meant selling the original technology for a few million dollars and transforming into an advertising software platform. It worked: TubeMogul went public in 2014 at a valuation of $244 million, then sold to Adobe in 2016 for $540 million. Robinhood Its approach: be fearless About four years ago, Lindzon got an email from a couple of young guys with a new idea : a stock brokerage mobile app that would let users trade for free. No commissions! Lindzon sat up. The co-founders had nailed their audience; Lindzon’s company, StockTwits, is a social media platform for traders, and he knew his users would love this. “It seemed so obvious,” Lindzon says. He met the founders, Vladimir Tenev and Baiju Bhatt, in San Francisco for breakfast, and pressed them: “Are you sure you want to do this? The regulators are a pain in the ass.” But they weren’t afraid, which was an attitude he loved. And more so, he was convinced by the potential: If their company worked, its impact would be immediate, and trading would become more accessible to millions of millennials. He wrote an initial check for $100,000. Find the Right Franchise for You Complete our short quiz to pinpoint your perfect franchise match.

Michael Lazerow Investments

25 Investments

Michael Lazerow has made 25 investments. Their latest investment was in HERB as part of their Seed VC on August 8, 2017.

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Michael Lazerow Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

8/29/2017

Seed VC

HERB

$4.1M

Yes

5

3/14/2017

Seed VC - II

Baker Technologies

$1.6M

No

5

2/2/2017

Series B

MapAnything

$33.1M

No

4

8/5/2016

Seed VC

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$99M

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10

5/4/2016

Series C

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$99M

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10

Date

8/29/2017

3/14/2017

2/2/2017

8/5/2016

5/4/2016

Round

Seed VC

Seed VC - II

Series B

Seed VC

Series C

Company

HERB

Baker Technologies

MapAnything

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Amount

$4.1M

$1.6M

$33.1M

$99M

$99M

New?

Yes

No

No

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Subscribe to see more

Co-Investors

Sources

5

5

4

10

10

Michael Lazerow Portfolio Exits

9 Portfolio Exits

Michael Lazerow has 9 portfolio exits. Their latest portfolio exit was Buzzfeed on December 06, 2021.

Date

Exit

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Acquirer

Sources

12/6/2021

Reverse Merger

$99M

17

11/17/2021

IPO

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$99M

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10

4/17/2019

Acquired

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10

12/12/2018

Acquired

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10

11/8/2018

Acquired

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10

Date

12/6/2021

11/17/2021

4/17/2019

12/12/2018

11/8/2018

Exit

Reverse Merger

IPO

Acquired

Acquired

Acquired

Companies

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Valuation

$99M

$99M

Acquirer

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Sources

17

10

10

10

10

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