MediaAlpha mediaalpha.com

MediaAlpha Exchange operates a transparent, vertically integrated marketplace bringing Real-Time Bidding ("RTB") to performance-based advertising. The ad-tech platform is already home to the largest online insurance advertisers, offering them unparalleled targeting capabilities using structured search and big data, while helping sellers increase monetization with best-of-breed yield optimization algorithms.

MediaAlpha Exchange operates a transparent, vertically integrated marketplace bringing Real-Time Bidding ("RTB") to performance-based advertising. The ad-tech platform is already home to the largest online insurance advertisers, offering them unparal...Show all

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700 South Flower Street
Suite 640
Los Angeles, 90017
California, United States

MediaAlpha - Investments & Acquisitions

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Date Company Round Amount Co-investors
2017-10-16Healthplans - Health & Life Insurance Business AssetsAcquired Unit
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