Mark Mariani

Apr 23, 2023

Planning to buy your first phone but confused since your budget is low? Well, we all have been there. Most of us usually want the best phone without spending a fortune. But limitations placed by the market often make it harder for us to get As technology continues to advance, smartphones are becoming more advanced and expensive. However, there are still budget-friendly options available for those who don’t want to break the bank. In this blog post, we will explore best smartphones under £200 UK . 1. Xiaomi Redmi 10A – Starting at $99 Xiaomi has been known for offering affordable smartphones with great features. The Redmi 10A is no exception. It has a 6.5-inch HD+ display, a large 5000mAh battery, and a 13MP rear camera. It runs on a MediaTek Helio G25 processor and comes with 2GB of RAM and 32GB of internal storage, which is expandable up to 512GB. The Redmi 10A runs on Android 11 with MIUI 12.5 on top, making it a great budget-friendly option for those looking for a decent smartphone. 2. Realme C11 – Starting at $99 Realme C11 is another budget-friendly smartphone with a 6.5-inch HD+ display and a 5000mAh battery. It is powered by a MediaTek Helio G35 processor and comes with 2GB of RAM and 32GB of internal storage, which is expandable up to 256GB. It has a 13MP rear camera and a 5MP front camera. The Realme C11 runs on Android 11 with Realme UI 2.0 on top, making it a great choice for those who want a budget-friendly smartphone with decent features. 3. Nokia C20 – Starting at $99 Nokia C20 is another budget-friendly smartphone with a 6.5-inch HD+ display and a 3000mAh battery. It runs on a Unisoc SC9863A processor and comes with 1GB or 2GB of RAM and 16GB or 32GB of internal storage, which is expandable up to 256GB. The Nokia C20 has a 5MP rear camera and a 5MP front camera. It runs on Android 11 (Go edition), which is optimized for budget-friendly smartphones. 4. Samsung Galaxy A02s – Starting at $129 The Samsung Galaxy A02s is a budget-friendly smartphone with a 6.5-inch HD+ display and a 5000mAh battery. It is powered by a Qualcomm Snapdragon 450 processor and comes with 3GB of RAM and 32GB of internal storage, which is expandable up to 1TB. The Galaxy A02s has a triple rear camera setup with a 13MP main camera, a 2MP macro camera, and a 2MP depth camera. It also has a 5MP front camera for selfies. It runs on Android 11 with Samsung’s One UI 3.1 on top, making it a great budget-friendly option for those who want a Samsung smartphone. 5. Motorola Moto E7 – Starting at $149 The Motorola Moto E7 is a budget-friendly smartphone with a 6.5-inch HD+ display and a 4000mAh battery. It is powered by a MediaTek Helio G25 processor and comes with 2GB or 4GB of RAM and 32GB or 64GB of internal storage, which is expandable up to 1TB. The Moto E7 has a dual rear camera setup with a 48MP main camera and a 2MP depth camera. It also has a 5MP front camera for selfies. It runs on Android 11, making it a great option for those who want a budget-friendly Motorola smartphone. 6. Oppo A15 – Starting at $149 The Oppo A15 is a budget-friendly smartphone with a 6.52-inch HD+ display and a 4230mAh battery. It is powered by a MediaTek Helio P35 processor and comes with 2GB or 3GB of RAM and 32GB or 64GB of internal storage, which is expandable up to 256GB. The Oppo A15 has a triple rear camera setup with a 13MP main camera, a 2MP macro camera, and a 2MP depth camera. It also has a 5MP front camera for selfies. It runs on Android 10 with Oppo’s ColorOS 7.2 on top, making it a great option for those who want a budget-friendly smartphone with decent camera features. 7. Nokia G20 – Starting at $179 The Nokia G20 is a budget-friendly smartphone with a 6.5-inch HD+ display and a 5050mAh battery. It is powered by a MediaTek Helio G35 processor and comes with 4GB of RAM and 64GB of internal storage, which is expandable up to 512GB. The Nokia G20 has a quad rear camera setup with a 48MP main camera, a 5MP ultra-wide camera, a 2MP macro camera, and a 2MP depth camera. It also has an 8MP front camera for selfies. It runs on Android 11, making it a great option for those who want a budget-friendly smartphone with good camera features and long battery life. 8. Poco M4 Pro – Starting at $199 The Poco M4 Pro is a budget-friendly smartphone with a 6.67-inch Full HD+ display and a 5000mAh battery. It is powered by a MediaTek Helio G95 processor and comes with 4GB or 6GB of RAM and 64GB or 128GB of internal storage, which is expandable up to 512GB. The Poco M4 Pro has a quad rear camera setup with a 64MP main camera, an 8MP ultra-wide camera, a 2MP macro camera, and a 2MP depth camera. It also has a 16MP front camera for selfies. It runs on Android 11 with Poco’s MIUI 13 on top, making it a great option for those who want a budget-friendly smartphone with excellent camera features and good performance. Wrapping it up In conclusion, these are the cheapest phones of 2023 that you can buy. These smartphones may not have all the bells and whistles but provide enough features to fulfil all your needs when it comes to a mobile phone. Moreover, there are many budget-friendly smartphones available in 2023 that offer decent features and specifications. These smartphones may not have all the premium features that high-end smartphones offer, but they are perfect for those who want a smartphone that can handle everyday tasks without breaking the bank. The biggest misconception about digital marketing is that you can use the internet to push your business and products for free. While technically, the truth, your reach is more limited than you think, and there are too many barriers for a layman or a small business to face alone. One of the oldest principles of the business world is that you need to spend money to make money. Why would digital marketing be any different? So, instead of getting the cheapest deal possible, make a decent digital marketing budget and consider paid ads. With methods like PPC, you can quickly grow your startup past anything you could have done for free. Here’s how! 1. Pick the right ad formats While the content and placement of ads are essential, you can never underestimate the relevance of using the right form. Some of the best options are: Text ads are the standard ad form used by most advertisers. Because they’re cheaper to produce, they’re more cost-effective. They’re also highly flexible since they can be updated, edited, and repurposed in minutes. You can easily optimize them to improve targeting by using better keywords and integrating them into your headlines. Many people use Google Map Ads to find local businesses. About 80% of offline purchases usually come after a local mobile search. Imagine a person looking for a shoe store or a local fast-food restaurant in an unfamiliar environment. What are they likely to do? Whip out their phone and look at the map to see the icons. While there’s a belief that younger generations prefer text over direct calls, call-only ads are incredibly effective. Instead of just offering them a link to your landing page, you’re offering them a chance to call you directly via an icon next to your contact. Aside from giving you great conversions, this also increases your credibility. Product listing or shopping ads are the most direct way to promote your products. In a Google search, you present your product images, prices, and other details regarding your product. You also create a direct sale funnel. Ideally, you want to use multiple forms for maximum reach. 2. Boost your landing page The ideal outcome of making an ad lies in persuading people to click on it. So, what happens next? If the ad is misleading, they’ll leave at once, ruining your SEO ranking by increasing your bounce rate. However, specialists behind a renowned PPC agency say a high bounce rate doesn’t always come from a misleading ad. Sometimes, your landing page is a problem. So, the first objective is to make your ad match your landing page and vice-versa. Otherwise, you’ll be accused of using click-bait tactics, the last thing you need on a PPC campaign. Second, you must understand the importance of optimizing for mobile. The majority of internet users are browsing via mobile. This is an audience that you can’t afford to miss out on. One useful trick you can also use is to include a trust indicator. If you have a security badge, an award, or a relevant license, subtly insert it into the ad. Quality visuals will go a long way in legitimizing your digital marketing efforts. Still, relevance is just as important as quality. So, with a better landing page, you get a better conversion rate, higher SEO score, and an overall better user experience. This translates directly into the growth of your enterprise. 3. Harness the power of retargeting ads The biggest challenge in marketing is that some people will never become paying customers. Imagine selling products that are designed to prevent hair loss. People who aren’t troubled by this issue will never purchase your product, regardless of how much effort you put toward it. This is what makes retargeting ads so powerful. People who have already interacted with your brand or your ads are more likely to do so again in the future. Moreover, this helps you progress down the path of the customer lifecycle. There’s one concept in marketing known as the rule of seven . According to this principle, no one will immediately become a paying customer. Instead, they need to be continuously wooed in a subtle and principled manner. The name comes from the fact that they need to encounter your brand on seven different occasions before making a conversion. One of the best ways to get to this magical seventh interaction quickly is with the help of retargeting ads. The biggest problem with these ads is figuring out whom to retarget. One of the ways to get that information is via cookies. Still, since we’re slowly moving towards a cookieless future, advertisers must look for other methods. 4. More emphasis on video advertising So far, we’ve mostly focused on text-based PPC ads. Video PPCs, however, can be just as persuasive. Two-thirds of B2C marketers use video marketing ( 66% ), and around 86% claim it has increased site traffic. One of the most important parts to remember is that video advertising doesn’t cost nearly as much. Namely, you can produce quality videos even with a basic script, smartphone camera, and rudimentary (free) editing tools. Sure, it’s never as good as a professional production, but it can be cost-effective and provide a decent ROI. Since investments are so low, this really shouldn’t be that hard. Like other PPC formats, video advertising has easily measurable ROI. With simple-to-track KPIs, you can try this advertising format and give up if it doesn’t yield the desired results. As mentioned, shuffling your ad formats is crucial to your campaign’s success. People consume many video formats, allowing you to insert your ad naturally. With high targeting capacities, you can make every second of it count. 5. Don’t ignore the importance of local SEO During your PPC strategy, you should never underestimate your local SEO strategy . We’ve briefly addressed this during Google Map Ads. The thing is that, for the majority of small businesses that don’t have a global presence, the local market is the most important. So, you want to craft your online presence to increase searches from your vicinity and your PPC campaign to primarily target the local audience. You must combine the two, seeing as how the organic increase in visibility of SEO sometimes gets pushed aside in favor of a more hard-sell-y PPC approach. While it would be wrong to say that one is better, this is a choice you will (likely) never have to make. The truth is, you need them both. This works well because of features like geo-targeting and interaction history with features like Google My Business. This way, advertisers and marketers have greater insight into local audiences’ habits and behavior patterns. In your SEO approach, you want to position yourself on Google Maps and make a strong profile on Google My Business. You want to include the location in your long-tail keyword when creating content. Lastly, you may want to create a local page to help your efforts further. Wrap up In the end, PPC advertising is just a concept. You need to find the proper methods and turn them into an efficient strategy to get the most value out of them. Use different ad formats, retarget your audience, and invest in your landing page. These are the basis of a successful PPC campaign and will grow your startup the fastest. In today’s globalized world, we have witnessed the wonders of technology that have kept us all connected across borders. Physical trade of products and services that used to take multiple days is carried out within a couple of days today. Online businesses have grown and flourished during the pandemic, which left its imprint globally. They carry out work at an even faster rate than the offline ones and have a better customer reach. Online businesses are the alphas of tomorrow! But how do you grow your brand online? Well, don’t worry. We have got you covered! Here are some ways Digital Marketing Tools can help you to build and grow your online business. Increase brand awareness The first and foremost step is to create a brand name and design an attractive brand logo. A good first impression will leave a positive impact on the customers. You can reach a vast customer base using pre-existing digital marketing technologies like Dottely. By ensuring that your brand is constantly visible to the customers using pay-per-click and social media technologies, you can make your leads and customers aware of the products and services that can be availed from you. Since today people across the world live in a digitally connected community, the best way to promote your business is by going online. The more people you can cover while marketing, the more leads you’ll be able to generate. As you will aim to cover a wide range of customers transcending borders, digital technologies will come in handy in providing more comprehensive assistance. Increase traffic Increasing traffic to your online business page or blog increases your website’s performance. This is crucial in developing your online business, and digital marketing tools are relevant in achieving it. They aid in adding search engine optimizers (SEO) to your site, which helps to rank your business’s website on top immediately after a search. In short, SEO affects your search engine rankings (SER). If you have a higher SER, your website will appear on top of the search results, and viewers will likely visit it. So, the more the number of people who view your website is increased, the better website traffic can be seen. Thus, better customer traffic is directed to the website, and the online business can expect better quality leads and aim to convert them into customers. Dynamic marketing strategies Digital marketing is very flexible and accommodates dynamic strategies like social media technologies. In today’s era, social media has become a part of our everyday lives. You can create a social media page and can link your online business’s weblink to it. A high number of leads can be generated through this. Social media is the fastest way to reach maximum customers in minimal time. You can utilize the advertisement options in different social media apps to market your product. It provides opportunities to customize your outreach based on your needs and your target customers, like the geographical area you want to focus on or how much outreach you want. It will help attract the right leads and make conversions easy. Social media will also serve as a medium of communication between your company and prospective leads and customers. By utilizing such tools, you can quickly skyrocket the growth of your online business. Conclusion Building your business online is a massive boost to your company as it can be carried out across borders. But by utilizing the right digital marketing tools offered by Dottely , you can optimize your marketing outreach and acquire more potential customers. With more visibility online, the brand awareness for your business will also be boosted. This will all eventually help in improving your online business! Mark Mariani, Greenwich entrepreneur, is a renowned innovator in landscape and home design who draws inspiration from his deep connection to nature. Born in the Bronx, Mariani spent most of his childhood in Armonk, New York, climbing trees and observing the natural world. As a teenager, he worked in landscaping and construction jobs, honing his skills and saving his earnings to accumulate properties. At just 21 years old, Mariani founded his own landscape and home design firm, Mark Mariani, Inc., which is now based in Greenwich, Connecticut, and West Harrison, New York. Throughout his award-winning career, Mariani has pushed the boundaries of design and development schedules, earning him a place among the elite in the industry. Supporting first-generation Americans in pursuing their education is a cause close to his heart, as an immigrant himself who understands the challenges of adapting to a new country and culture. He is proud to sponsor the Mark Mariani Grant for First-Generation Americans and looks forward to seeing the impact it will have on the lives of its recipients. What is The Mark Mariani Grant for First-Generation Americans? The Mark Mariani Grant for First-Generation Americans is a scholarship program that aims to support students who are the first in their families to pursue higher education. This scholarship recognizes academic achievement, creativity, and community service, and provides financial assistance to help alleviate the burden of college expenses. The goal of this grant is to help students achieve their educational goals and unlock their potential. The winner of The Mark Mariani Grant for First Generation Americans is selected through an essay contest judged by a panel of educators and professionals. The essay prompt evaluates creativity, originality, and the applicant’s vision for their future. The judges look for candidates who have a clear plan for their academic and professional journey and who are committed to making a positive impact on their community. The winner of the Mark Mariani Grant for First-Generation Americans will receive a scholarship to help cover the costs of tuition and other educational expenses. This financial support can be life-changing for many students, particularly those who face financial challenges and may not have been able to pursue higher education without this grant. At the heart of The Mark Mariani Grant for First Generation Americans lies a strong belief in the transformative power of education. The grant aims to empower first-generation Americans to reach their full potential and achieve their dreams through higher education. The scholarship program is specifically designed to recognize outstanding academic achievements, creative potential, and a commitment to community service, thereby promoting equality and diversity in society. Grant Overview The scholarship program offered by The Mark Mariani Grant for First-Generation Americans is available to first-generation Americans who are currently enrolled or planning to enroll in a college or university accredited in the United States. This unique scholarship opportunity recognizes the accomplishments and potential of first-generation students and aims to support them in their educational pursuits. The winner of the Mark Mariani Grant for First Generation Americans will receive a grant of $10,000 to help cover the costs of tuition and other educational expenses. The scholarship amount awarded will depend on the availability of funds and the number of qualified applicants. The scholarship winner will be selected through an essay contest, which will be evaluated by a panel of educators and professionals. The essay prompt is designed to assess the applicant’s creativity, originality, and vision for their future. Eligibility To be eligible for the Mark Mariani Grant for First Generation Americans, applicants must be current undergraduate or graduate students studying in the United States and be the first generation in their family to live in the country. The grant is open to all students, regardless of their major or field of study. The goal of the grant is to provide financial assistance to students who demonstrate academic excellence, financial need, and a dedication to achieving their educational and career objectives. To apply, applicants must submit an essay of no more than 1,000 words that creatively answers the following prompt: “How has your experience as a first-generation American shaped your aspirations for the future, and how do you plan to use your education to give back to your community?” The scholarship committee will select one winner who exhibits potential, creativity, and a passion for the field of landscape and home design. The grant will support the winner’s academic and career aspirations, offering financial assistance and opportunities to connect with leaders in their field.