Dec 6, 2022

Archive , a San Francisco, CA-based tech company building a resale operating system for brands, raised $15M in Series A funding. The round, which brings Archive’s total funding to over $24M, was led by Lightspeed Venture Partners with participation from Bain Capital Ventures, Fernbrook Capital, and G9 Ventures. The funding will support hiring across engineering and brand success teams, enable the company to meet demand from brands to incorporate resale into their businesses, and accelerate upcoming launches across North America and Europe. Launched in February 2021 by co-founders Emily Gittins (CEO) and Ryan Rowe (CTO), Archive is a resale technology company that builds differentiated resale software for brands. The tech platform allows brands to incorporate resale into their business to increase customer loyalty and drive new revenue without increasing production. The technology has launched a range of resale models for brands including peer-to-peer, managed, in-store takeback, and more. Custom features have included donation and auction capabilities, product video embedded in the shopping experience, and a proprietary mobile app to efficiently manage the user experience for store associates and consumers across a take back program in 100+ The North Face stores. The company currently powers resale programs for leading fashion and apparel brands including The North Face, Sandro, Marimekko, M.M.LaFleur, Filippa K., Djerf Avenue, Pas Normal, Dagne Dover, Oscar de la Renta, and Cuyana. In addition, Archive received investments from industry leaders Julie Bornstein, Chief Shopping Officer at Pinterest and Founder of The Yes, Kerry Cooper, former President of Rothy’s, Adrienne Lazarus, former CEO of Frye and Bandier, Lisa Bougie, former GM at Stitch Fix and Nike, Wendy Yang, former President of Hoka, Dawn Dobras, former CEO of Credo Beauty, and Marigay McKee, former President of Saks Fifth Avenue and Co-founder of Fernbrook Capital Management. In addition to the raise, Alex Taussig, Partner at Lightspeed, will join the company’s Board of Directors. FinSMEs