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Angel Investor (Individual)
beyondvc.com

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Investments

4

Portfolio Exits

2

About Ed Sim

Ed is founder of boldstart ventures, a day one partner and true believer for enterprise infrastructure and SaaS founders. boldstart is often the first investor working closely with technical founders at company formation. Ed is currently a board member/observer of Snyk, Kustomer, BigID, FortressIQ, Env0, and Cycle. Notable first check investments include Superhuman, Security Scorecard, and Front Ed previously co-founded Dawntreader Ventures where he led first round investments in LivePerson (NASDAQ: LPSN), GoToMeeting (acq. By Citrix), and Greenplum (acq. EMC/Pivotal). Ed has a BA in Economics from Harvard.

Ed Sim Headquarters Location

New York,

United States

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Latest Ed Sim News

Armed With $20M, Dooly Keeps Sales Reps Focused On Selling

Mar 3, 2021

On Mar 3, 2021 Users report eliminating hours per day re-entering data into Salesforce with Dooly’s integrated notes, while being far more on top of their deals. Right now, millions of sales professionals are choosing between spending hours re-entering their notes into a CRM or staying in the zone selling. This is the problem  Dooly  sets out to solve, and the company has recently raised $20M in new capital to scale its platform. In rapid succession, the company closed its seed round of $3.3M, led by boldstart ventures and included BoxGroup and Basement Fund, followed by its Series A of $17M, led by Addition, with participation from boldstart ventures, Battery Ventures, BoxGroup, Mantis (in partnership with The Chainsmokers), and SV Angel. Strategic investors that joined the round include Daniel Dines and Brandon Deer (UIPath), Allison Pickens (former COO, Gainsight), Zander Lurie (CEO, SurveyMonkey), Jay Simons (former CEO, Atlassian), Harry Stebbings, and several leaders from product-led growth companies. With the close of Dooly’s funding, Ed Sim of boldstart joins Dooly’s board of directors. According to Salesforce’s 2019 State of Sales Report, on average, a salesperson only spends 34 percent of their day selling, resulting in obvious lost income for both businesses and sales professionals. Among the biggest culprits of this lost time is the disconnect between enterprises’ critical need for a CRM and the fact that CRMs like Salesforce don’t map to how salespeople work. Dooly solves this with its connected workspace, building workflows that align with the daily activities of customer-facing teams to take notes that instantly sync to all their key systems (Salesforce, Slack, etc), quickly update pipelines and accounts, and surface real-time battlecards based on the context of their customer calls, proven to help close deals faster. “Administrative work is the fine print of a job description that no one wants to be doing. This problem exists in every department, but is wildly obvious for revenue teams because every minute spent re-entering data directly equates to lost income,” said Kris Hartvigsen, Founder and CEO of Dooly. “Our vision is to create human experiences that users love, helping them stay focused on the high-value, important stuff to become the best version of themselves at work.” Dooly captured investors’ attention with its combination of high usage data and customer love. “The first thing we noticed when we met the Dooly team was the thoughtful design first approach to product that engendered tons of customer love. This love was inherent not only on popular ratings sites like G2 Crowd but also in the individual usage and viral adoption throughout companies with only one initial user,” said Ed Sim, Founder and Managing Partner at boldstart ventures. “Dooly is revolutionizing the note-taking experience for customer facing end users from sales to customer success to product.” “Dooly is relentlessly focused on building a user-first experience for its customers to seamlessly create workflows and unlock new revenue opportunities,” said Lee Fixel, Founder of Addition. “We are thrilled to support Dooly as it continues to scale and enhance the sales function for more businesses.” The mass move to remote work created more urgency for sales teams to have accurate, real-time data. Dooly quickly became the go-to connective tissue for individual sales teams to take and share notes in a collaborative environment. In 2020, the company rapidly expanded through the pandemic, and serves global revenue teams at Asana, Airtable, BigCommerce, Contentful, Figma, Intercom, Lessonly, Vidyard, and hundreds more high-growth SaaS companies, most of which discovered the tool through word-of-mouth. Dooly customers truly rely on the product, with average usage stats often exceeding five hours per day per user! Dooly also boasts more than 150 five-star reviews on G2 and an NPS of 76! “Dooly changes the game for sales people,” said Kyle Parish, Head of Sales at Figma. “We’ve seen massive improvements in productivity – what used to take two hours to do in a day now takes only 30 minutes with Dooly. Our sales people can now focus on selling instead of dealing with Salesforce’s updating nightmare.” Dooly is using this new funding to scale faster. Priority investment areas include talent and product, with the immediate focus being continuing to build out an incredible product for revenue teams, while evaluating use cases into additional departments. Write in to  psen@itechseries.com to learn more about our exclusive editorial packages and programs

Ed Sim Investments

4 Investments

Ed Sim has made 4 investments. Their latest investment was in GoInstant as part of their Seed VC on September 9, 2011.

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Ed Sim Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

9/15/2011

Seed VC

GoInstant

$1.7M

Yes

2

3/22/2011

Seed VC

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0

6/8/2010

Series A

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$99M

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0

2/1/2010

Series A

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$99M

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0

Date

9/15/2011

3/22/2011

6/8/2010

2/1/2010

Round

Seed VC

Seed VC

Series A

Series A

Company

GoInstant

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Amount

$1.7M

$99M

$99M

New?

Yes

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Co-Investors

Sources

2

0

0

0

Ed Sim Portfolio Exits

2 Portfolio Exits

Ed Sim has 2 portfolio exits. Their latest portfolio exit was GoInstant on July 09, 2012.

Date

Exit

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Acquirer

Sources

7/9/2012

Acquired

$99M

2

12/8/2011

Acquired

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$99M

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0

Date

7/9/2012

12/8/2011

Exit

Acquired

Acquired

Companies

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Valuation

$99M

$99M

Acquirer

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Sources

2

0

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