
Investments
2Portfolio Exits
13Funds
3Partners & Customers
10About Diageo
Diageo (LSE: DGE) operates as an alcoholic beverage company. It produces and markets beer and wine. Diageo's brands include Johnnie Walker blended scotch, Smirnoff vodka, Crown Royal Canadian whiskey, Captain Morgan rum, Tanqueray gin, Baileys Irish Cream, and Guinness stout. The company was founded in 1997 and is based in London, United Kingdom.
Expert Collections containing Diageo
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Find Diageo in 1 Expert Collection, including Alcohol Tech.
Alcohol Tech
13 items
Companies focused on the production, distribution, and consumption of alcohol. This collection includes companies such as craft distilleries, e-commerce platforms, mobile apps, connected appliances, and alcohol substitutes, among others.
Research containing Diageo
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Diageo in 1 CB Insights research brief, most recently on May 10, 2023.
Latest Diageo News
Nov 28, 2023
Construction has begun on Ireland's first-ever dedicated Bio-CNG refuelling station in North County Dublin. Energy supplier Flogas Enterprise and Gas Networks Ireland have turned the sod on the project at St Margarets. The 2,900 square metre station will open in April 2024 and will be Ireland’s first dedicated Bio-CNG station supporting Irish businesses to decarbonise their commercial transport fleets with clean and sustainable Bio-CNG fuel. The station will be operated by Certa, a sister company to Flogas Enterprise within the DCC plc group. The renewable fuel for the new station will be predominately sourced from a new anaerobic digestion (AD) plant in Co. Cork and injected into the gas network. Business Bulletin It will then be supplied to the station through the Renewable Gas Certification scheme which tracks the allocation of the biomethane from the point of injection into the grid to the point of withdrawal at individual refueling stations. This dedicated 100% Bio-CNG station is another renewable market “first” for Flogas Enterprise having already been the first energy supplier in Ireland to supply biomethane through the gas network to companies like Tesco and Diageo in 2020. Barry Murphy, Energy Services and Renewables Director at Flogas Ireland said: “Bio-CNG is a greener, commercially viable, and more efficient alternative to traditional fossil fuels for commercial trucks and fleets. "We developed a simple approach to energy sustainability called Carbon Kaizen that supports our customers with their sustainability targets. "With two decades of experience, we’ve powered Ireland’s industrial and commercial customers with renewable solutions and the next step for us is supplying sustainable fuel for our customers’ fleets." He added; “Diesel powered HGVs produce up to 20% of Ireland’s road transport emissions but only account for 3% of vehicles on our roads. "If more large enterprises make the switch to Bio-CNG, we can significantly reduce emissions in the HGV sector in Ireland”. The new Flogas Enterprise Bio-CNG refuelling station is supported by Gas Networks Ireland’s Causeway project, which has to date delivered a network of high capacity fast-fill CNG stations nationwide, developed a renewable gas injection facility, deployed a fleet of CNG vehicles and made a CNG vehicle fund available to businesses in Ireland. Fran McFadden National Customer Acquisition Manager at Gas Networks Ireland and Barry Murphy, Energy and Renewable Services Director at Flogas Enterprise. Photography: Fennel Photography Gas Networks Ireland’s National Customer Acquisition Manager, Fran McFadden said: “To date, the Causeway project has supported the development of a renewable gas injection facility in Nurney, Co Kildare, the deployment of a fleet of CNG vehicles and the rollout of four public CNG stations at Circle K Dublin Port, Circle K Cashel in Co Tipperary, Circle K Ballysimon Road in Limerick and Circle K Clonshaugh in Co. Dublin, all supplied by Flogas Enterprise. "Bio-CNG is a much cleaner fuel than CNG and traditional transport fuels and, as such, this new dedicated refuelling station will play a significant role in reducing carbon emissions from the transport sector. "This is the first refuelling station solely dedicated to Bio-CNG fuel, and we hope it will be the first of many.” Photo: Fran McFadden National Customer Acquisition Manager at Gas Networks Ireland and Barry Murphy, Energy and Renewable Services Director at Flogas Enterprise. Photography: Fennel Photography
Diageo Investments
2 Investments
Diageo has made 2 investments. Their latest investment was in Clark Atlanta University as part of their Grant - II on February 2, 2021.

Diageo Investments Activity

Date | Round | Company | Amount | New? | Co-Investors | Sources |
---|---|---|---|---|---|---|
2/3/2021 | Grant - II | Clark Atlanta University | $0.25M | Yes | 7 | |
1/1/2007 | Corporate Minority |
Date | 2/3/2021 | 1/1/2007 |
---|---|---|
Round | Grant - II | Corporate Minority |
Company | Clark Atlanta University | |
Amount | $0.25M | |
New? | Yes | |
Co-Investors | ||
Sources | 7 |
Diageo Portfolio Exits
13 Portfolio Exits
Diageo has 13 portfolio exits. Their latest portfolio exit was Diageo - Windsor on October 27, 2023.
Date | Exit | Companies | Valuation Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model. | Acquirer | Sources |
---|---|---|---|---|---|
10/27/2023 | Divestiture | Diageo - Windsor | 2 | ||
6/30/2023 | Acquired | 2 | |||
1/30/2023 | Divestiture | Diageo - Island Mixers | 1 | ||
Date | 10/27/2023 | 6/30/2023 | 1/30/2023 | ||
---|---|---|---|---|---|
Exit | Divestiture | Acquired | Divestiture | ||
Companies | Diageo - Windsor | Diageo - Island Mixers | |||
Valuation | |||||
Acquirer | |||||
Sources | 2 | 2 | 1 |
Diageo Acquisitions
25 Acquisitions
Diageo acquired 25 companies. Their latest acquisition was Don Papa Rum on January 17, 2023.
Date | Investment Stage | Companies | Valuation Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model. | Total Funding | Note | Sources |
---|---|---|---|---|---|---|
1/17/2023 | Acquired | 9 | ||||
11/2/2022 | Acquired | 14 | ||||
9/29/2022 | Seed / Angel | Acquired | 14 | |||
7/18/2022 | ||||||
6/30/2022 | Other |
Date | 1/17/2023 | 11/2/2022 | 9/29/2022 | 7/18/2022 | 6/30/2022 |
---|---|---|---|---|---|
Investment Stage | Seed / Angel | Other | |||
Companies | |||||
Valuation | |||||
Total Funding | |||||
Note | Acquired | Acquired | Acquired | ||
Sources | 9 | 14 | 14 |
Diageo Fund History
3 Fund Histories
Diageo has 3 funds, including Diageo Recovery Fund.
Closing Date | Fund | Fund Type | Status | Amount | Sources |
---|---|---|---|---|---|
6/25/2020 | Diageo Recovery Fund | $100M | 1 | ||
Diageo Community Fund | |||||
Diageo Innovation Fund |
Closing Date | 6/25/2020 | ||
---|---|---|---|
Fund | Diageo Recovery Fund | Diageo Community Fund | Diageo Innovation Fund |
Fund Type | |||
Status | |||
Amount | $100M | ||
Sources | 1 |
Diageo Partners & Customers
10 Partners and customers
Diageo has 10 strategic partners and customers. Diageo recently partnered with Activation Union on November 11, 2023.
Date | Type | Business Partner | Country | News Snippet | Sources |
---|---|---|---|---|---|
11/8/2023 | Vendor | Activation Union | Activation Union Appointed Diageo Australia Agency Of Record For Diageo , Activation Union has partnered with Howatson + Company to support with data , technology and creative . | 1 | |
5/24/2023 | Vendor | Germany, and United States | Diageo partners with SAP and IBM on five-year global digital transformation programme Lavanya Chandrashekar , Chief Financial Officer , Diageo , said : `` This partnership with IBM and SAP demonstrates our continued investment in digital transformation . | 6 | |
5/1/2023 | Partner | Canada | Preakness Announces Three-Year Partnership with Diageo 1/ST 's partnership with Diageo further elevates the beverage offerings at Preakness and will make Diageo 's outstanding spirits portfolio available to guests throughout the venue and in all premium areas including Turfside Terrace , the Finish Line Suites and the exclusive 1/ST Chalet . | 1 | |
12/13/2022 | Partner | ||||
7/6/2022 | Partner |
Date | 11/8/2023 | 5/24/2023 | 5/1/2023 | 12/13/2022 | 7/6/2022 |
---|---|---|---|---|---|
Type | Vendor | Vendor | Partner | Partner | Partner |
Business Partner | Activation Union | ||||
Country | Germany, and United States | Canada | |||
News Snippet | Activation Union Appointed Diageo Australia Agency Of Record For Diageo , Activation Union has partnered with Howatson + Company to support with data , technology and creative . | Diageo partners with SAP and IBM on five-year global digital transformation programme Lavanya Chandrashekar , Chief Financial Officer , Diageo , said : `` This partnership with IBM and SAP demonstrates our continued investment in digital transformation . | Preakness Announces Three-Year Partnership with Diageo 1/ST 's partnership with Diageo further elevates the beverage offerings at Preakness and will make Diageo 's outstanding spirits portfolio available to guests throughout the venue and in all premium areas including Turfside Terrace , the Finish Line Suites and the exclusive 1/ST Chalet . | ||
Sources | 1 | 6 | 1 |
Diageo Team
84 Team Members
Diageo has 84 team members, including current Chief Executive Officer, Debra Crew.
Name | Work History | Title | Status |
---|---|---|---|
Debra Crew | Reynolds American, PepsiCo, Mars, Nestle, Kraft Foods Group, and U.S. Army | Chief Executive Officer | Current |
Name | Debra Crew | ||||
---|---|---|---|---|---|
Work History | Reynolds American, PepsiCo, Mars, Nestle, Kraft Foods Group, and U.S. Army | ||||
Title | Chief Executive Officer | ||||
Status | Current |
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