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Investments

18

Portfolio Exits

8

Funds

1

About CAP Ventures

CAP Ventures is a leading strategic consulting and market research firm.

CAP Ventures Headquarter Location

97 Libby Industrial Pkwy # 300

Massachusetts, 02189-3110,

United States

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Latest CAP Ventures News

Purplle gives Ivy Cap Ventures 22x return with new investment

Mar 23, 2021

2 min read . Updated: 22 Mar 2021, 11:02 PM IST Tarush Bhalla According to the company, the investment is expected to boost the startup’s growth, as it looks to grow by almost 10-times in the next 4-5 years Share Via Online beauty marketplace, Purplle , on Monday said that it has raised $45 million in funding from new investor Sequoia Capital India, with existing investors Verlinvest, Blume Ventures, and JSW Ventures also participating as a part of the round. As a part of the transaction, Purplle’s early backer Ivy Cap Ventures has seen a partial exit, making a 22X return of ₹330 crore against ₹15 crore of initial investment, the company said. IvyCap Ventures had invested in Purplle, as a part of its Series A funding back in 2015. 1 min read . 06:27 AM IST According to the company, the investment is expected to boost the startup’s growth, as it looks to grow by almost 10-times in the next 4-5 years. “We are excited to partner with Sequoia Capital India, as they foray into the online beauty industry. Reinvestment from Verlinvest, JSW Ventures, and Blume Ventures, is a testament to the conviction of our investors. Purplle has been on a robust growth trajectory. Even with a covid-year, we have delivered more than 90% compound annual growth rate (CAGR) in gross merchandise value (GMV) for the last three years," said Manish Taneja, co-founder and chief executive of Purplle. Purplle sells makeup products and fashion accessories, as well as wellness products for men and women on its website. According to Taneja, Purplle has also scaled its private brands, during the pandemic, including Good Vibes, which has already done ₹150 crores, in revenues. “We are seeing a growing trend towards the gentrification of e-commerce in India. Consumers are making a clear distinction between distribution platforms and brands that are more relevant to them. We are excited to partner with Purplle as we believe they have cracked the beauty playbook built on high retention and low customer acquisition cost (CAC), wide assortment of brands and an attractive private label portfolio mix," said Sakshi Chopra, principal, Sequoia India. Last year, Mint reported that angel investors in Purplle and former Fidelity Investments executives, Abhinav Sinha and Anirudha Gopalakrishnan had secured a 40X return, after they sold their stakes to Goldman Sachs in a secondary exit deal. 1 min read . 08:00 AM IST Sinha made ₹10 crore after selling his shares to Goldman Sachs, while Gopalakrishnan secured ₹8 crore on his secondary exit, Mint said citing sources. “We have invested in Purplle.com from our Fund 1 and Fund 2. When we first invested in Purplle in 2015, we were confident that digital would disrupt and redefine the beauty industry in India. With an initial investment of ₹15 crore from our Fund 1 growing by manifolds to ₹330 crore, our partnership has been rewarding. We continue to believe in the growth of the company and therefore we have retained our stake for Fund 2," said Vikram Gupta, founder & managing partner at IvyCap Ventures. Subscribe to Mint Newsletters

CAP Ventures Investments

18 Investments

CAP Ventures has made 18 investments. Their latest investment was in Quasar Ventures as part of their Series A on March 3, 2013.

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CAP Ventures Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

3/28/2013

Series A

Quasar Ventures

$5.4M

Yes

2

3/15/2012

Seed VC

WeHostels

$1.2M

Yes

10/12/2011

Seed VC - II

AwayFind

$0.8M

Yes

2

9/7/2001

Series C

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$99M

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0

3/23/2001

Series B

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$99M

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0

Date

3/28/2013

3/15/2012

10/12/2011

9/7/2001

3/23/2001

Round

Series A

Seed VC

Seed VC - II

Series C

Series B

Company

Quasar Ventures

WeHostels

AwayFind

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Amount

$5.4M

$1.2M

$0.8M

$99M

$99M

New?

Yes

Yes

Yes

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Co-Investors

Sources

2

2

0

0

CAP Ventures Portfolio Exits

8 Portfolio Exits

CAP Ventures has 8 portfolio exits. Their latest portfolio exit was AwayFind on January 01, 2015.

Date

Exit

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Acquirer

Sources

1/1/2015

Acquired

Acquirer

11/19/2013

Acquired

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10

11/6/2006

Acquired

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0

11/2/2006

IPO

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10

3/17/2006

Acquired

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$99M

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0

Date

1/1/2015

11/19/2013

11/6/2006

11/2/2006

3/17/2006

Exit

Acquired

Acquired

Acquired

IPO

Acquired

Companies

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Valuation

$99M

Acquirer

Acquirer

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Sources

10

0

10

0

CAP Ventures Fund History

1 Fund History

CAP Ventures has 1 fund, including Cap Ventures I.

Closing Date

Fund

Fund Type

Status

Amount

Sources

12/31/2007

Cap Ventures I

Multi-Stage Venture Capital

Withdrawn

$16M

1

Closing Date

12/31/2007

Fund

Cap Ventures I

Fund Type

Multi-Stage Venture Capital

Status

Withdrawn

Amount

$16M

Sources

1

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