Predict your next investment

Corporation
beiersdorf.com

See what CB Insights has to offer

Investments

7

Partners & Customers

10

Service Providers

1

About Beiersdorf

Beiersdorf (FWB: BEI) (OTC Pink: BDRFY) is a cosmetics company headquartered in Hamburg, Germany. Its flagship NIVEA brand is a skin and beauty care brand. Other names in its international portfolio include Eucerin, la prairie, Labello, 8x4, and Hansaplast/Elastoplast.

Beiersdorf Headquarter Location

Unnastrasse 48

Hamburg, D-20245,

Germany

+49 (0) 40 - 4909 0

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

Latest Beiersdorf News

APR reports Demand Champions' impact

Jun 24, 2022

APR reports Demand Champions' impact The association says its program members generated 138.7 million pounds of new PCR demand. The Association of Plastic Recyclers (APR), Washington, says 138.7 million pounds of increased demand for postconsumer resin (PCR) was generated in 2021 through its APR Recycling Demand Champions Program. The announcement was made during the recent APR Member Meeting in June. First launched in 2018, the APR Recycling Demand Champions Program has increased PCR demand by 384 million pounds during that time, according to the association. “We are thrilled with the growth we experienced in 2021 and since 2018, particularly during the ongoing COVID-19 pandemic,” Ali Briggs-Ungerer, APR director of market development, says in a news release about the program’s growth. “It's particularly remarkable that every single one of the 2021 Champions is a renewing program member, which really demonstrates their ongoing commitment to boost demand for PCR.” Twenty-six APR Recycling Demand Champions increased their use of PCR in 2021: Advanced Drainage Systems Inc.; WM; and Westfall-Technik. “The need for continued and growing demand for postconsumer recycled content is essential to the success of plastics recycling and a key focus for APR,” Steve Alexander, president and CEO of APR, says. “Although we most certainly need more feedstock to achieve real growth, we must recognize the wide range of applications for recycled plastics including durable, nonfood items, which are what this program was built on from the beginning.” Twenty-seven companies have committed to increase their use of PCR in 2022 through the program: Advanced Drainage Systems Inc.; WM; and The concept features a colorless bottle made with 100-percent-post-consumer recyclate. Clariant, Siegwerk, Borealis and Beiersdorf have partnered to tackle the challenge of creating recyclable consumer packaging based on 100 percent recycled plastic packaging for cosmetics applications. The initiative, named “Design4Circularity,” is providing innovations and insights for the different design aspects to encourage others to follow design for circularity principles. The cross-industry collaboration is targeting the achievement of circular packaging by incorporating full life cycle thinking in each development step. Circular packaging reduces plastic waste, uses less new/virgin plastic and reduces climate impact. “This collaboration was possible because all participants are dedicated to circular economy, with companywide programs and holistic understanding of the systems involved,” Richard Haldimann, chief technology and sustainability officer, Clariant, says. “Achieving circularity needs a complete shift in designing product packaging and packaging raw materials, considering sortability, recycling and packaging end-of-life.” “Our initiative is a frontrunner in uniquely assessing circularity in every design parameter, from additives to bottle material to inks, mapping industry competencies, potential gaps and feasibility proof points to open up viable, ultimately circular solutions,” says Stefan Haep, technology head brand owner collaboration at Siegwerk. The mission was to design a packaging solution that creates a cleaner input stream and finds its way back into the loop in high-value applications. It also should allow for the high-quality visuals and distinctive shapes consumers associate with cosmetics packaging and brands, the partners say. To deliver on all these factors, the innovation centers on a colorless polyolefin bottle made with 100-percent-postconsumer recyclate (PCR) that is full-body sleeved in a printed deinkable shrink sleeve. All materials are technically fully recyclable with the potential to be recovered and reused for the same high-value application. “We follow an ambitious sustainability agenda, including the vision of fully circular resources," says Stefan Rüster, packaging expert from Beiersdorf." The Design4Circularity packaging solution is ground-breaking for future cosmetics applications. Through the hard work and innovation power of all collaboration partners involved, we have managed to combine the high design requirements of a cosmetic packaging with full circularity. We are very proud of this success and hope that this motivates our industry peers to follow." “Transforming to a circular economy is a team effort," says Peter Voortmans, global commercial director consumer product, Borealis. "Only together with like-minded partners can we shape an ever-mindful tomorrow. It starts with packaging design in combination with the right sorting and recycling infrastructure, and through collaboration we reinvent essentials for sustainable living." Critical design parameters included polymer and additive composition, material selection of sleeve and bottle, sortability and deinking of sleeve material, recyclability and PCR quality. To give postuse packaging a second life, the packaging material must retain its highest value through multiple life cycles. Here, Vienna-based Borealis brought its expertise in advanced, mechanical recycling technology by offering high-quality PCR based on proprietary Borcycle M mechanical recycling technology. Additionally, Muttenz, Switzerland-based Clariant brought expertise in design-for-recycling additive solutions to protect PCR quality and protect against polymer chain breakdown at each recycling step. This delivered a suitable, high-value PCR to repeatedly hit the high-end criteria of personal care-related consumer packaging. The circular solution additionally focuses on a colorless bottle option to increase PCR quality after recycling. To differentiate the packaging despite using an uncolored bottle, the collaboration used a full-body shrink sleeve to allow for unique designs of individual brands. Cologne, Germany-based ink manufacturer Siegwerk provided ink systems that, in collaboration with Hamburg, Germany-based Beiersdorf and a sleeve manufacturer, realized a full-body, colored and appealing cosmetic sleeve. Additionally, the chosen new ink composition was designed to allow deinking of the sleeve within a recycling process, increasing the circularity of the packaging. The bottle/shrink sleeve combination is intended for removal at a material recovery facility. Sorting trials using existing recycling infrastructure proved the sortability of the full-body sleeved high-density polyethylene, or HDPE, bottle, achieving high recovery. Additionally, the project team conducted trials with full-body sleeved, transparent polyethylene terephthalate, or, PET bottles and achieved similar results. Further advancements in sorting technology are needed to achieve the ultimate goal of the circular economy to give colorless bottles a second life back in colorless applications retaining their highest value, Clariant says. Technologies such as digital watermarking or artificial intelligence could help such sustainability goals to be reached, the partners add.

Beiersdorf Investments

7 Investments

Beiersdorf has made 7 investments. Their latest investment was in Salvalco as part of their Unattributed on May 5, 2022.

CBI Logo

Beiersdorf Investments Activity

investments chart

Date

Round

Company

Amount

New?

Co-Investors

Sources

5/16/2022

Unattributed

Salvalco

$3.08M

No

1

9/16/2020

Series B

Subscribe to see more

$99M

Subscribe to see more

10

5/5/2020

Corporate Minority

Subscribe to see more

Subscribe to see more

10

12/9/2019

Corporate Minority

Subscribe to see more

Subscribe to see more

10

2/18/2019

Series A

Subscribe to see more

$99M

Subscribe to see more

10

Date

5/16/2022

9/16/2020

5/5/2020

12/9/2019

2/18/2019

Round

Unattributed

Series B

Corporate Minority

Corporate Minority

Series A

Company

Salvalco

Subscribe to see more

Subscribe to see more

Subscribe to see more

Subscribe to see more

Amount

$3.08M

$99M

$99M

New?

No

Subscribe to see more

Subscribe to see more

Subscribe to see more

Subscribe to see more

Co-Investors

Sources

1

10

10

10

10

Beiersdorf Acquisitions

3 Acquisitions

Beiersdorf acquired 3 companies. Their latest acquisition was Chantecaille on December 22, 2021.

Date

Investment Stage

Companies

Valuation
Valuations are submitted by companies, mined from state filings or news, provided by VentureSource, or based on a comparables valuation model.

Total Funding

Note

Sources

12/22/2021

$99M

Acquired

11

2/5/2020

Subscribe to see more

$99M

Subscribe to see more

10

5/13/2019

Subscribe to see more

$99M

Subscribe to see more

10

Date

12/22/2021

2/5/2020

5/13/2019

Investment Stage

Companies

Subscribe to see more

Subscribe to see more

Valuation

$99M

$99M

$99M

Total Funding

Note

Acquired

Subscribe to see more

Subscribe to see more

Sources

11

10

10

Beiersdorf Partners & Customers

10 Partners and customers

Beiersdorf has 10 strategic partners and customers. Beiersdorf recently partnered with SABIC on April 4, 2021.

Date

Type

Business Partner

Country

News Snippet

Sources

4/29/2021

Vendor

Saudi Arabia

Beiersdorf selects SABIC certified renewable PP for new Nivea…

`` We need these strong partnerships along the value chain and are very pleased that we were able to establish and implement such a good cooperation with our suppliers Berry Global and SABIC , '' adds Isabel Hochgesand , Chief Procurement Officer at Beiersdorf .

2

3/21/2021

Vendor

France

TotalEnergies Signs A Solar Rooftop Project In Indonesia For Beiersdorf, A Worldwide Leader In Skin Care

Jakarta / PRNewswire / - Beiersdorf , one of the world 's largest skin care brands with more than 100 years of success , signed a long-term agreement with TotalEnergies for a rooftop solar PV installation to power 20 % of the needs of Beiersdorf 's plant with green energy .

1

10/2/2020

Partner

United States

Beiersdorf partners with Plan International; focus on girls’ empowerment and fight against COVID-19 in Latin America

Beiersdorf has announced a new partnership with Plan International , an independent organization for development cooperation and humanitarian aid , in a bid to support girls ' empowerment and assist in the fight against COVID-19 in Latin America .

1

9/14/2020

Partner

United States

Subscribe to see more

Subscribe to see more

10

9/10/2020

Vendor

United States

Subscribe to see more

Subscribe to see more

10

Date

4/29/2021

3/21/2021

10/2/2020

9/14/2020

9/10/2020

Type

Vendor

Vendor

Partner

Partner

Vendor

Business Partner

Country

Saudi Arabia

France

United States

United States

United States

News Snippet

Beiersdorf selects SABIC certified renewable PP for new Nivea…

`` We need these strong partnerships along the value chain and are very pleased that we were able to establish and implement such a good cooperation with our suppliers Berry Global and SABIC , '' adds Isabel Hochgesand , Chief Procurement Officer at Beiersdorf .

TotalEnergies Signs A Solar Rooftop Project In Indonesia For Beiersdorf, A Worldwide Leader In Skin Care

Jakarta / PRNewswire / - Beiersdorf , one of the world 's largest skin care brands with more than 100 years of success , signed a long-term agreement with TotalEnergies for a rooftop solar PV installation to power 20 % of the needs of Beiersdorf 's plant with green energy .

Beiersdorf partners with Plan International; focus on girls’ empowerment and fight against COVID-19 in Latin America

Beiersdorf has announced a new partnership with Plan International , an independent organization for development cooperation and humanitarian aid , in a bid to support girls ' empowerment and assist in the fight against COVID-19 in Latin America .

Subscribe to see more

Subscribe to see more

Subscribe to see more

Subscribe to see more

Sources

2

1

1

10

10

Beiersdorf Service Providers

1 Service Provider

Beiersdorf has 1 service provider relationship

Service Provider

Associated Rounds

Provider Type

Service Type

Acquired Unit

Investment Bank

Financial Advisor

Service Provider

Associated Rounds

Acquired Unit

Provider Type

Investment Bank

Service Type

Financial Advisor

Partnership data by VentureSource

Beiersdorf Team

6 Team Members

Beiersdorf has 6 team members, including former President, William C. Graham.

Name

Work History

Title

Status

William C. Graham

President

Former

Lars Egedal Petersen

Chief Financial Officer

Former

Pieter Nota

Chief Marketing Officer

Former

Christine Mei

Senior Vice President

Former

Rafi Wadan

Controller

Former

Name

William C. Graham

Lars Egedal Petersen

Pieter Nota

Christine Mei

Rafi Wadan

Work History

Title

President

Chief Financial Officer

Chief Marketing Officer

Senior Vice President

Controller

Status

Former

Former

Former

Former

Former

Discover the right solution for your team

The CB Insights tech market intelligence platform analyzes millions of data points on vendors, products, partnerships, and patents to help your team find their next technology solution.

Request a demo

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.