Consumer & Retail / Marketing

Smart Content Strategy & Analysis

EXECUTION STRENGTHMARKET STRENGTHLEADERHIGHFLIEROUTPERFORMERCHALLENGER

What is Smart Content Strategy & Analysis?

These tools use technology like AI for tasks including tagging images, predicting how consumers will respond to content, and analyzing performance of past content to inform strategy. These tasks help brands and retailers raise engagement and boost ROI.

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Leaders

Leaders are the most established service providers in the market and possess the breadth to address various customer needs.

See why these companies made it as leaders for Smart Content Strategy & Analysis. These companies include IRIS.TV and H Code Media.

IRIS.TV logo
IRIS.TV

United States / Founded Year: 2013

IRIS.TV empowers video content publishers. The company manages, targets, analyzes and monetizes content for publishers, advertisers, and content owners. Using the latest advances in data science and content mapping, IRIS.TV adds each viewer's distinct taste to a video's advertising value. With SmartStreaming technology, IRIS.TV personalizes content flow, indexes metadata, activates user behavior and more. The IRIS.TV product suite is designed to increase revenues and simplify operations for web and mobile video distribution.

Known Partners

Publica, primis, VideoByte, and 2 more

Known Customers

Wovenmedia, UPROXX

Key People

Field Garthwaite, Richie Hyden, Robert Bardunias, and 1 more

H Code Media logo
H Code Media

United States / Founded Year: 2015

H Code Media offers a digital marketing platform offering content creation, influencer marketing, branded content distribution, programming and reporting services.

Key People

Parker Morse, Tony Gonzalez, Matt Weisbecker, and 2 more

AnyClip Media logo
AnyClip Media

United States / Founded Year: 2007

AnyClip's proprietary solutions leverage advanced Artificial Intelligence technology to analyze video content in real-time, enabling publishers, media owners, and brands to maximize the power of video.

Key People

Erel Margalit, Gil Becker, Yossi Amir, and 2 more

Highfliers

Highfliers are the most innovative service providers in the market and possess the resources to address evolving customer needs.

See why these companies made it as highfliers for Smart Content Strategy & Analysis. These companies include Vault AI.

Vault AI logo
Vault AI

United States / Founded Year: 2015

Vault AI is a predictive consumer insights company that helps global media executives gain insights quicker, more accurately, and without needing a single respondent.

Known Partners

Azteca

Key People

David Stiff, Ziv Ayalon, Nir Tzachar, and 2 more

Outperformers

Outperformers are the most specialized service providers in the market and possess the expertise to address unique customer needs.

See why these companies made it as outperformers for Smart Content Strategy & Analysis. These companies include .

Challengers

Challengers are the most promising service providers in the market and possess the agility to address emerging customer needs.

See why these companies made it as challengers for Smart Content Strategy & Analysis. These companies include MarketMuse and Ojamu.

MarketMuse logo
MarketMuse

United States / Founded Year: 2015

MarketMuse accelerates content research and builds AI-driven content strategies. Today, content marketing is driven by manual website audits that take weeks or months to complete. By analyzing hundreds of millions of articles on the Web, the MarketMuse platform builds content blueprints that show exactly how to write to cover a topic comprehensively. For content strategists, the MarketMuse Suite builds AI-driven content plans by analyzing a customer's website (up to millions of pages), identifying topical gaps at scale and recommending prioritized improvements using an SEO impact framework.

Key People

Charles Frydenborg, Aki Balogh, Noah D

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Ojamu

Singapore / Founded Year: 2019

Ojamu offers a marketing platform that leverages blockchain, AI, and NFTs to create and automate digital marketing campaigns for brands.

Known Partners

Polygon

Key People

Hal Bame, Fateh Singh

What is Smart Content Strategy & Analysis?

These tools use technology like AI for tasks including tagging images, predicting how consumers will respond to content, and analyzing performance of past content to inform strategy. These tasks help brands and retailers raise engagement and boost ROI.

Selling a product or service?
Reach more buyers.

Your future customers are researching their next tech solution on CB Insights. Make sure they can find you.

Claim your CB Insights Profile