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9 Startups Aiming To Make Fashion Better for the Planet [VIDEOS]

Aug 8, 2011

1.2k 2011-08-08 15:03:14 UTC Do you like your jeans? Would you like them better if they didn't take at least 1,800 gallons of water to make? Yoxi, a platform that challenges startups to solve pressing problems, is turning its eyes to fashion. Even if you don't enjoy the catwalk, you certainly enjoy having a t-shirt to wear in the summer or boots to wear in the winter. The fashion industry, however, is not the most eco-friendly. Yoxi's " Trim the Waste of Fashion " challenge is looking for tech innovators to help undo some of the excessive waste created by the trillion-dollar fashion industry. Creating clothing inevitably results in wasted fabric. The industry has also been accused of unsustainable material sourcing, massive carbon emissions, wasted and polluted water, as well as excessive packaging, according to Yoxi. Yoxi starts its challenges by picking a problem and inviting application videos from teams around the U.S. A panel of expert judges then narrows the results down to finalists who then must further explain their idea. The public can vote for their favorite idea. The winning team will earn prizes as well as marketing and business support to make its good idea a reality. Teams are comprised of boutique owners, eco-fashion designers, social entrepreneurs, photographers, video directors, professors and students. Voting opens August 8 with winners announced on September 15. Take a look through the videos with solutions that reinvent the process of making clothes. Is a platform like Yoxi the best way to solve fashion industry excess? Are you more likely to help after watching these videos? Let us know in the comments below. 9 Startups Trying to Make Fashion Better for the Planet [VIDEOS]

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