AMERICAN FORK, Utah, May 12, 2022 /PRNewswire/ —  YouScience, the leading student engagement platform that leverages data science to improve student success ... Read more
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Finds talent shortage driven by career exposure gap versus actual talent and capabilities
Shows women have a high aptitude for in-demand jobs, including STEM, but interest is low
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AMERICAN FORK, Utah, March 8, 2022 /PRNewswire/ --  YouScience , a leader in aptitude-based assessments, personalized career guidance, and industry-recognized certifications that support college and career success, today announced the release of a new national report, Career Insights: Women, STEM, and the Talent Shortage . The insights are based on data gathered from the test results of more than 100,000 female high school juniors and seniors across the nation who completed a YouScience Discovery assessment. The findings uncover a significant career exposure gap for women, as their aptitude scores for STEM-related occupations far outweighed their self-defined interest in them. According to a 2021 ManpowerGroup survey, talent shortages in the U.S. have more than tripled in the last ten years, with 69% of employers struggling to fill positions, up from just 14% in 2010. Globally,   estimates show that by 2030, the talent shortage could reach 85.2 million people, resulting in the loss of trillions of dollars in economic opportunity for companies. YouScience garnered the insights by analyzing student's self-defined interest in top careers versus their aptitude for success in those careers, including STEM and other high-paying opportunities. The data includes the top 50 most frequent career matches from a selection of 500. Key highlights from the report conclude that women have:
More than 10x the aptitude than interest in careers in architecture and engineering
Nearly 4x the aptitude for careers in computers and mathematics than interest
31x more aptitude than interest for careers in installation, maintenance, and repair across numerous industries such as computers, automotive, telecommunications, and more
Nearly 13x more aptitude than interest for careers in production industries such as aviation, food processing, electrical, among others
Providing students early career exposure in key industries and providing insights as to where their natural talents lie can help reduce or eliminate the country's talent shortage. Self-bias and traditional career exposure through family, friends and media often limit student's, especially women's, perception and knowledge of potential college and career pathways. "It's time to reimagine what careers women can pursue, and that starts in middle and high school," said Jeri Larsen, Chief Operating Officer at YouScience. "Our research shows today's young women have what it takes to be successful in a wide range of careers, but are not being guided to these careers. YouScience is here to help close that gap and help these important leaders of tomorrow start today." YouScience Discovery is built on learnings from 50-plus years of scientific research, delivering the most accurate aptitude assessment and career guidance solution on the market. Biases are a natural part of human behavior. While common, they can be detrimental by limiting an individual's opportunities. YouScience Discovery connects natural talents with real-world careers, helping to eliminate natural biases and increasing access and equity. Performance measures of aptitudes go beyond a moment in time and help expand a person's vision of opportunity and potential. For more information on YouScience and its solutions, please visit www.youscience.com . To download the full Career Insights: Women, STEM, and the Talent Shortage report, please click here . About YouScience
YouScience is the only provider of a fully-integrated platform that delivers highly accurate aptitude-based assessments, personalized career guidance, and industry-recognized certifications, empowering individuals in their educational and career pathways. Leveraging proven research and industry input, YouScience helps individuals identify their natural talents, validate their skills and knowledge, and get matched with real-world educational and career pathways in high-demand occupations. YouScience is the preferred choice of individuals, parents, educators, and counselors to guide and support educational and career pathways, currently serving more than 7,000 educational institutions and nearly one million users. SOURCE YouScience

08:02 ET
YouScience Releases Career Insights Report on Women, STEM, and the Talent Shortage

On Mar 1, 2022
Makes Youscience Discovery Available in Kipp’s 28 Regions, Allowing Students to Identify Their Natural Talents and Gain Exposure to Real-World, In-Demand Careers
Today, YouScience announced its career guidance tool, YouScience Discovery, is now available for students in 48 KIPP Public Schools, a network of national public charter schools. With the recent expansion, YouScience Discovery now reaches over 3,000 high school and 200 middle school students. Nearly 19,000 KIPP Public School students have taken the YouScience Discovery Assessment since the partnership began in 2016. YouScience is the only provider of a fully-integrated platform that delivers highly accurate aptitude-based assessments, personalized career guidance, and industry-recognized certifications. With YouScience Discovery, KIPP students are provided with a proven, research-based assessment that empowers them to discover their aptitudes, eliminating their natural bias and showcasing opportunities for success. “Knowing what students are good at, or their natural aptitude, is one of the most accurate measures of which careers they will excel in. It’s critical we help students understand this as early as possible, so that they can select the best educational pathway for themselves. In return, this will help combat the country’s current talent gap,” said  Edson Barton , Founder and CEO of YouScience. According to research published by Cambridge University Press, entitled “Mitigating the skills gap by addressing the gender imbalance in high-demand careers,” interests are influenced by perceived “societal norms” that can limit the scope of students’ career exploration. While interests can vary by gender, in the research, both males and females demonstrate equal aptitudes for careers in the four industries reviewed: healthcare, computer technology, manufacturing, and construction. As STEM (science, technology, engineering, and mathematics) and other job opportunities grow, it’s critical that we aid future talent by directing them into areas for education and careers that are ideally suited to their abilities and interests, and eliminate self-imposed biases. “YouScience Discovery has really helped our students make a connection between their passions, skills, and purpose as they make decisions on the postsecondary paths they want to go on. In essence, it helps them have a better understanding of the strengths and skills that drive their career interests. At KIPP, we are committed to preparing all students with the skills and confidence needed for their postsecondary education. YouScience, as a tool, allows us to anchor pathway conversations on the innate skills found within each student,” said Jorge Ochoa, Senior Manager, Career Continuum, KIPP Foundation. “A key driver of our mission is equity and to work with families and students to provide a joyous, rigorous education, for college, career, and beyond, so that students can lead fulfilling lives. To that end, I’m thrilled to expand this partnership with YouScience.”
In KIPP Texas, YouScience Discovery is also being used to support alumni once they have graduated. “We look back at our YouScience data when students come back to us after feeling lost in their postsecondary journey and use the data as a reference point,” said  Danny Zendejas, Director of Career Readiness and Alumni Engagement for KIPP Texas. “We can say this has helped our counselors because now that all juniors take YouScience Discovery, we have a book of data to use moving forward including into their years after high school.”
In KIPP Northern California, staff have been using YouScience Discovery with alumni who are currently not enrolled in any postsecondary institutions, to support students on figuring out what career they really want to pursue before choosing a postsecondary pathway. “YouScience Discovery allows students to see additional careers and explore options they had not considered,” said one of KIPP Northern California’s counselors. “Students enjoy seeing where they are strong fits in and also what they can do to make careers that they think they have a stronger for since they can get their info from the aptitudes and interests’ section.”
For KIPP alumni, using YouScience Discovery has been helpful in allowing them to understand the different careers and career clusters they could pursue. “YouScience helped me see what other careers I could think about researching to see if I might like it,” said one KIPP Northern California alumni.

KIPP Public Schools Expands Partnership With YouScience Bringing Student Aptitude Assessments to 48 Schools Across the Nation

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The ethos of career discovery company YouScience is plastered in bold letters on the company’s website: “Our goal is to provide opportunity for all, right now.” The company takes a holistic approach to helping job seekers find the best path(s) for their career journey by guiding users through surveys and the like aimed at self-discovery. According to company founder and chief executive Edson Barton, YouScience set out to give the education and talent tech markets a “heart transplant.” In a recent interview conducted over email, he explained to me how students finishing college are being left behind in the job market, partly because they’re unsure themselves of what they want from a career after they finish school. Barton and his team is taking a technological approach to tackling what he called “the most pressing education-to-workforce issues today”: diversity and inclusion, labor shortages, and more. YouScience wants to show students “what they’re good at”—to empower and open them up to new possibilities as they ponder the age-old question of what to do in life. Barton cited a few labor statistics during our discussion. One poignant one he threw out was that nearly three-quarters of college graduates, 73%, never work in an industry related to their college major or degree. “It’s an incredible waste of human and economic potential. It’s not because students aren’t capable, or talented, or intelligent,” Barton said. “And it’s not because of educators. It’s the disconnect between our education system and the students, parents, and employers it serves.”
As most tech companies do nowadays, YouScience takes an algorithmic approach to its product. The emphasis on machine learning means, for instance, results of Discovery assessments pass no judgment, nor do they shame anyone for lacking aptitude in areas. Barton said “there are no wrong answers” in the tests. “Even if someone doesn’t have a high aptitude in an area, they aren’t told they’re bad at it. They get positive, affirming, and honest knowledge about their aptitudes,” he said. “Everyone finishes with positive language, knowing what their aptitudes are and which careers align best with those aptitudes. And which education pathways are needed for those careers.”
When asked about YouScience’s target demographic, Barton was quick to reply the service is designed for “everyone.” As ever, that includes disabled people. He said one of the company’s foundational principles is the idea that everyone benefits the world; everyone has “talents and aptitudes” that contributes to society’s greater good. “Our goal is not to tell people what they can’t do, but to discover and celebrate what they can do. [The] benefits for individuals with disabilities are no different than the benefits for any student,” he said. “Any student who can complete basic school coursework, by whatever means, can take a YouScience Discovery aptitude assessment, and find education and careers pathways and employers. We even offer guidance to schools on how to help students with learning differences take the assessment.”
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Certiport

Courage Capital Management

Insight Partners

Vanderbilt University

Change Healthcare

ActaMed

WebMD

Rio Tinto Group

Brigham Young University

Kaplan

Kaplan University

This collection includes companies applying technology to problems of emotional, psychological, and social well-being. Examples include companies working in areas such as substance abuse, eating disorders, stress reduction, depression, PTSD, and anxiety. 

Mental Health Tech

Technologies, platforms, and systems that engage consumers for lifestyle, wellness, or health-related purposes; capture, store, or transmit health data; and/or support life science and clinical operations. (DiME, DTA, HealthXL, & NODE.Health)

Digital Health

Seed VC

YouScience has created Latitude, an online career discovery platform to assist young people in identifying their ideal career fit and the educational path to achieve it. The solution leverages real mental exercises-not merely self-reported data-to align both aptitudes and interests, reveal strengths and identify ideal post-secondary education majors and the best career choices.

Date	Round	Amount	Investors	Revenue	Sources
6/16/2016	Unattributed	$2.07M	Undisclosed Investors	0 FY undefined	1
5/5/2015	Seed VC	$99M	Subscribe to see more	0 FY undefined	10
6/11/2014	Seed	$99M	Subscribe to see more	0 FY undefined	10

Date	6/16/2016	5/5/2015	6/11/2014
Round	Unattributed	Seed VC	Seed
Amount	$2.07M	$99M	$99M
Investors	Undisclosed Investors	Subscribe to see more	Subscribe to see more
Valuation
Revenue	0 FY undefined	0 FY undefined	0 FY undefined
Sources	1	10	10

First funding	5/5/2015
Last Funding	5/5/2015
Investor	Philip Hardin
Rounds	1 Seed VC
Board Seats
Type	Angel Investor (Individual)
Location

Wells Fargo Success Story

3M Success Story

Platform Overview

YouScience

Total Raised

Investors Count

YouScience Funding, YouScience Valuation & YouScience Revenue

YouScience Investors

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