YellowPepper
Founded Year
2004Stage
Acquired | AcquiredTotal Raised
$51.5MAbout YellowPepper
YellowPepper, a member of the Visa family since its acquisition in November 2020, offers a proven platform that enables issuers to easily launch card and account agnostic real-time payments solutions (P2P, P2M, Processing, Alias Directory Services, and Cross-Border, among others) while providing value-added services such as tokenization, identity validation and risk tools to deliver a complete transaction and service offering. On October 28th 2020, YellowPepper was acquired by Visa. The terms of the transaction were not disclosed.
YellowPepper's Product Videos

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YellowPepper's Products & Differentiators
P2P
Person to Person Real Time Payments.Recipients receive money transfers in a matter of seconds without the need to provide any account number or national ID. The solution manages the needed information of the sender and receiver and verifies the risk of the transfer. It routes the transactions to the available networks, notifies its result to the user, generates the needed conciliation and information in web portals and massive reports, among other features. The solution is network and rail-agnostic, so it conducts different types of payment and processing methods (cards, accounts, and wallets). It manages sensitive information in a PCI certified environment.
Research containing YellowPepper
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned YellowPepper in 2 CB Insights research briefs, most recently on Nov 9, 2021.

Jan 28, 2021 report
The State Of Fintech Report: Investment & Sector Trends To WatchExpert Collections containing YellowPepper
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
YellowPepper is included in 3 Expert Collections, including Fintech.
Fintech
9,051 items
Payments
2,571 items
Companies and startups in this collection enable consumers, businesses, and governments to pay each other - online and at the physical point-of-sale.
Fintech 250
250 items
250 of the most promising private companies applying a mix of software and technology to transform the financial services industry.
Latest YellowPepper News
May 20, 2022
Visa adquirirá YellowPepper, startup de servicios financieros con enfoque en LatAm 28 October 2020 La pasarela de pagos Visa Inc. anunció la firma de un acuerdo definitivo para adquirir por un monto no divulgado a YellowPepper , una fintech que apoya a instituciones financieras y startups líderes en América Latina y el Caribe. La adquisición de YellowPepper se fundamenta en una inversión y asociación estratégica que Visa realizó en YellowPepper en mayo de 2018. YellowPepper ofrece una amplia gama de APIs que permite a emisores, procesadores y gobiernos acceder de forma rápida y segura a múltiples rieles para muchos flujos de pago, a través de una sola conexión. Además, su plataforma permite a los emisores lanzar fácilmente soluciones en tiempo real independientes de la tarjeta y la cuenta, al tiempo que brinda servicios de valor agregado como tokenización, validación de identidad y herramientas de riesgo para brindar una oferta completa de transacciones y servicios. La compañía tiene operaciones en nueve países latinoamericanos y actualmente atiende a 50 clientes y a cinco millones de usuarios activos por mes Serge Elkiner, CEO y fundador de YellowPepper, y Rubén Salazar, vicepresidente senior de productos e innovación de Visa para América Latina y el Caribe. La adquisición de YellowPepper acelerará la adopción de la estrategia de “red de redes” de Visa, al reducir en gran medida el time-to-market (tiempo de llegada al mercado) de emisores y procesadores, y el costo de acceder a las soluciones innovadoras e interoperables, independientemente de quien opere o sea el propietario de los rieles de pago. “Estamos sumamente entusiasmados con la adquisición de YellowPepper y de cómo potenciar la trayectoria de crecimiento de nuestro negocio en América Latina y el Caribe”, dijo Eduardo Coello, presidente regional de Visa para América Latina y el Caribe. “La tecnología de YellowPepper, que funciona como un ‘adaptador universal’, será clave para potenciar nuestra estrategia de ‘red de redes’, y así convertirla en un punto único de acceso para iniciar cualquier tipo de transacción y habilitar el movimiento seguro de dinero”, añadió. YellowPepper facilitará una integración a Visa Direct, la plataforma de pagos en tiempo real de la empresa, Visa B2B Connect - la red de pagos transfronterizos B2B de Visa no basada en tarjetas - y servicios de valor agregado. La integración permitirá expandir la habilitación de productos y servicios digitales, proporcionar experiencias seguras para el ecosistema y hacer crecer nuevas transacciones y volúmenes de pago. Por ejemplo, a principios de este año, Visa y YellowPepper habilitaron la primera plataforma en tiempo real de su tipo en Perú para desarrollar PLIN, una solución de pagos P2P (persona a persona) con Scotiabank, BBVA e Interbank. A su vez, al combinar las capacidades de Visa Direct con productos patentados de YellowPepper como el Directorio Alias, el perfil de identidad del cliente y herramientas de enrutamiento inteligente, los consumidores ahora pueden utilizar su correo electrónico, número de teléfono u otra credencial personal para intercambiar dinero a través de sus bancos utilizando la opción de pago de su preferencia. “Durante los últimos tres años, nos hemos asociado estrechamente con YellowPepper para ofrecer soluciones innovadoras a los clientes de la región. A medida que estas soluciones se expanden a otros mercados, consideramos que alinearnos más cercanamente con YellowPepper y combinar nuestros negocios es una extensión natural de nuestra relación”, dijo Rubén Salazar, vicepresidente senior de productos e innovación de Visa para América Latina y el Caribe. “Con la adquisición de YellowPepper facilitaremos que los clientes puedan habilitar nuevos casos de uso y expandir nuestros servicios de valor agregado como la tokenización, la integración de múltiples rieles de pago, la validación de identidad, y herramientas de autenticación y riesgo, con el objetivo de brindar una experiencia de usuario integrada”, destacó el ejecutivo. YellowPepper continuará proporcionando comercialmente sus soluciones independientes de marca y el CEO Serge Elkiner continuará liderando al equipo de YellowPepper. La transacción está sujeta a aprobaciones regulatorias y a otras condiciones habituales de cierre. Se espera que la transacción se complete en las próximas semanas.
YellowPepper Frequently Asked Questions (FAQ)
When was YellowPepper founded?
YellowPepper was founded in 2004.
Where is YellowPepper's headquarters?
YellowPepper's headquarters is located at 7223 NW 2nd Ave., Miami.
What is YellowPepper's latest funding round?
YellowPepper's latest funding round is Acquired.
How much did YellowPepper raise?
YellowPepper raised a total of $51.5M.
Who are the investors of YellowPepper?
Investors of YellowPepper include Visa, Visa Ventures, International Finance Corporation, LIV Capital and Mexico Ventures.
Who are YellowPepper's competitors?
Competitors of YellowPepper include Toss, MobiKwik, Airwallex, Coins.ph, Paga and 7 more.
What products does YellowPepper offer?
YellowPepper's products include P2P and 4 more.
Who are YellowPepper's customers?
Customers of YellowPepper include Interbank, Scotiabank and Banbif.
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