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Corporation
INTERNET | Internet Software & Services / Social
yammer.com

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Founded Year

2008

Stage

Acquired | Acquired

Total Raised

$142M

Valuation

$0000 

Revenue

$0000 

About Yammer

Yammer is a private social network for businesses that allows users to share ideas, collaborate on projects, ask questions, find expertise, recognize coworkers, and solicit feedback. Updates from coworkers, projects, teams, and even other enterprise applications are pushed to users in real time across devices. Yammer also lets users create separate networks to talk to external groups like customers, partners or vendors, to collaborate with important business contacts in a private, secure community.In July 2012, Yammer was acquired by Microsoft. The valuation of Yammer was over $1.2 billion. Other terms of the deal were not released.

Yammer Headquarter Location

1355 Market St.

San Francisco, California, 94103,

United States

888-926-7377

Latest Yammer News

Whatever Happened to Yammer?

Nov 16, 2021

You would be forgiven for thinking the platform had gone underground given the recent focus on Microsoft Teams and Viva. And in some ways Yammer has gone underground. It now acts as the engine room behind Viva Connections and increasingly is accessed through other Microsoft 365 tools like Outlook and Teams Channels. Yammer experienced a record peak of activity in many organizations during the pandemic-enforced move to working from home (WFH). Company executives discovered the power of Yammer to engage the whole enterprise in times of crisis. My firm SWOOP Analytics just released its  7th Annual Benchmarking Report for Yammer , whose focus was on how these same organizations are now navigating their way out of COVID-19 into a new, hybrid way of working. We see a subtle change emerging. While Yammer is still the preferred platform for senior executives to share announcements, a growing trend sees employees using the platform to voice their concerns to senior management. We saw a growth in “non-work well-being” communities being formed from the bottom up. These would take many forms, from sharing lock-down recipes, to choosing greenery for your home office, or, for those working in the field, 'where I am today' photos. These types of communities provided stress relief from the day-to-day grind on Teams chats and meetings. Many were benchmarked as the most engaging of all communities. We also saw a growth, especially in the U.S., of bottom-up, very active communities formed to address societal issues like COVID-19 vaccinations, climate change, Black Lives Matter and more. By extending their public voice into the enterprise, employees are looking for their leaders to take a position,  something many are now doing with vaccinations. Leaders cannot ignore this, as staff resignations appear to be reaching pandemic proportions . Is Yammer Becoming the Platform for the Voice of the Employee? We think it's a distinct possibility for Yammer to become a platform for the voice of the employee. Here are our key insights from our Yammer 2021 Benchmarking study of the online Yammer interactions of 75 organizations with over 2.8 million staff: Yammer is becoming key to an organization’s overall employee experience. Yammer is becoming the "voice of the employee” as staff bring societal issues like climate change, Black Lives Matter, COVID-19 vaccinations to the platform. Yammer participation through readership has grown to, on average, 85% of users, yet active participation has dropped to, on average, 31% of users. Overall, 54% of Yammer users are passive. Some of the increase in Yammer readership can be explained by Yammer Communities being accessed through Outlook and Microsoft Teams. Organizations are still confused about where to host larger groups; inspired by a perceived need to simplify collaboration around a single tool. We used sentiment analysis to identify the most positive (happiest) communities. These communities are providing stress release from the daily grind of remote working. Those active communities with the most negative sentiment were far from negative. They were simply addressing negative contexts — cyber security, customer issues — with welcomed levels of energy. SWOOP research found patterns consistent with exploration and innovation in 25% of Yammer communities analyzed. Another 26% are demonstrating engaged and responsive behaviors. Where Do Disruptive Innovation Conversations Happen Online? Beyond its potential role in facilitating the voice of the employee, Yammer's role in facilitating enterprise wide innovation opportunities will be equally important. According to management consultancy McKinsey, we witnessed years of business change crammed into just  the first few months of COVID-19 . Disruptive innovation does not happen within cohesive teams. Organizations are more likely to find the fuel for the next large-scale innovation in the diversity of the participants on a platform like Yammer. We are seeing evidence of this occurring already, with new connections being made and old ones renewed within Yammer communities.

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Research containing Yammer

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Yammer in 4 CB Insights research briefs, most recently on Jun 16, 2021.

Yammer Patents

Yammer has filed 5 patents.

The 3 most popular patent topics include:

  • Conservation and restoration
  • Database management systems
  • Email
patents chart

Application Date

Grant Date

Title

Related Topics

Status

7/2/2019

12/15/2020

Social networking services, Email, Database management systems, Spamming, Conservation and restoration

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7/2/2019

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Grant Date

12/15/2020

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Related Topics

Social networking services, Email, Database management systems, Spamming, Conservation and restoration

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