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INTERNET | eCommerce / Travel (internet)

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Founded Year



Series F - II | Alive

Total Raised


Mosaic Score

+120 points in the past 30 days

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About XiaoZhu

XiaoZhu is a Beijing-based short-term lodging sharing platform. It provides lodging sharing services in over 130 cities in China.

XiaoZhu Headquarter Location

Beijing, Beijing,


400 - 010 - 7890

Latest XiaoZhu News

Alibaba’s travel brand Fliggy makes strategic investment in home-sharing platform Xiaozhu

Sep 25, 2021

Alibaba’s travel brand Fliggy makes strategic investment in home-sharing platform Xiaozhu As of June 2021, Xiaozhu had more than 800,000 listings on its platform. Fliggy, a Chinese travel booking platform backed by Alibaba Group, announced an investment in home-sharing platform Xiaozhu on September 22 for an undisclosed sum. The two parties will also establish a strategic partnership to work on sustainable development of the home-sharing industry in the long run and provide more choices to consumers. This is not the first time that the ecommerce giant’s associated units have invested in the short-term rental startup. In 2018, Alibaba founder Jack Ma’s Yunfeng Capital was the lead investor in a Xiaozhu financing round that  secured nearly USD 300 million. Under the latest agreement, all shared homes listed on Xiaozhu will also be available through Fliggy. As of June 2021, Xiaozhu had more than 800,000 listings on its platform, 300,000 of them were rural homestays in over 710 cities and destinations in the world, according to official data from Xiaozhu. At the same time, Fliggy and Xiaozhu will extensively integrate the home-sharing supply chain in a bid to eliminate the pain points existing in marketing, customer acquisition and revenue growth, as well as facilitate branding, platformization and digitization of the industry. With the demand for short-haul trips increasing rapidly during the pandemic, consumers are showing surging interest in shared homes. Besides, the implementation of a rural revitalization strategy has energized rural tourism, which also generates new opportunities for the growth of rural homestays. High-quality rural homestays have been emerging in recent years in Jiangsu, Zhejiang, Sichuan and Chongqing, and some of them have developed into complexes. In 2020, despite the impact of Covid-19 on the travel industry, listings of rural homestays in China surged 90% year on year, according to China Tourism and Homestay Development Association. Xiaozhu and Fliggy first collaborated in April 2018 when Xiaozhu joined Fliggy’s home-sharing channel and started to provide users with a post-paid service in the house-sharing industry, backed by Fliggy's mature "Xinyongzhu" (credit stay) system. In a summer promotion in July, Xiaozhu sold products worth RMB 4.32 million (USD 669,000) in 30 minutes via a livestreaming activity on Fliggy. Share this article:

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Research containing XiaoZhu

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned XiaoZhu in 4 CB Insights research briefs, most recently on Sep 30, 2021.

Expert Collections containing XiaoZhu

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

XiaoZhu is included in 2 Expert Collections, including Unicorns- Billion Dollar Startups.


Unicorns- Billion Dollar Startups

865 items


Travel Technology (Travel Tech)

2,081 items

The travel tech collection includes companies offering tech-enabled services and products for tourists and travel players (hotels, airlines, airports, cruises, etc.). It excludes financial services and micro-mobility solutions.

XiaoZhu Web Traffic

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