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MOBILE & TELECOMMUNICATIONS | Mobile Software & Services / Advertising Network or Exchange

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Founded Year



Loan | Alive

Total Raised


Last Raised

$7.5M | 2 yrs ago



Mosaic Score

+60 points in the past 30 days

What is a Mosaic Score?
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

About GroundTruth

GroundTruth is a global technology platform driving in-store visits and sales by leveraging location as the primary source of intent. Build brands, increase sales, and grow businesses by building off what real people are doing in the real world, mapped using its proprietary Blueprints technology.

GroundTruth Headquarter Location

One World Trade 60th Floor

New York, New York, 10007,

United States


Latest GroundTruth News

Raleigh startup backed by Bayer raises $10M to be the 'Google Maps' of farming

Sep 24, 2021

A 3-year-old Raleigh startup has scored more than $10 million, a funding round led by one of the largest agricultural technology firms in the world, Bayer. Earth Optics, formerly known as GroundTruth Ag, closed on $10 million in equity from six investors, according to a securities filing. According to the company, the total raised is actually $10.3 million. In an interview, CEO Lars Dyrud said the raise will help the firm advance on its mission of being the “Google Maps” for farming. “Really…

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

Expert Collections containing GroundTruth

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

GroundTruth is included in 4 Expert Collections, including In-Store Retail Tech.


In-Store Retail Tech

1,450 items

Startups aiming to work with retailers to improve brick-and-mortar retail operations.


ad tech

3,632 items


Conference Exhibitors

5,302 items


Targeted Marketing Tech

298 items

This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.

GroundTruth Patents

GroundTruth has filed 4 patents.

The 3 most popular patent topics include:

  • Data management
  • Agricultural soil science
  • Agronomy
patents chart

Application Date

Grant Date


Related Topics




Evolutionary biology, Diagrams, Social networking services, Data management, Geolocation


Application Date


Grant Date



Related Topics

Evolutionary biology, Diagrams, Social networking services, Data management, Geolocation



GroundTruth Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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GroundTruth Rank

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