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Convertible Note | Alive

Total Raised


Last Raised

$300K | 6 yrs ago



About Whole Life Pet Products

Whole Life Pet Products specializes in the production of high-quality, safe pet food and treats within the pet care industry. Their offerings include a variety of freeze-dried treats, meal mixers, and food toppers that are minimally processed and certified to human edible food standards. The company caters to both dogs and cats, providing products that are rich in superfoods and free from chemicals, additives, or preservatives. It is based in Pittsfield, Massachusetts.

Headquarters Location

1520 East Street

Pittsfield, Massachusetts, 01201,

United States




Expert Collections containing Whole Life Pet Products

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Whole Life Pet Products is included in 2 Expert Collections, including Household Essentials & Pet.


Household Essentials & Pet

260 items

This collection includes companies developing household essentials- and pet-related products, including household cleaners, laundry detergents, paper goods, and pet food and accessories.


Pet Technologies

1,377 items

This collection includes startups that make pet food, treats, and accessories, pet-focused retailers, and pet services like dog walking marketplaces and vet clinics.

Latest Whole Life Pet Products News

Desarrollo incubator bought by San Fran company

Jul 14, 2015

The Pitch: ShootersRev uses new technology to teach basketball No other information was released on what the acquisition will entail, other than saying Paperclip will now have a presence in Arizona, San Francisco and Las Vegas. “At this time, PCV will not be making any additional public announcements,” said Paperclip’s Kim Stacey in an email. “(Desarrollo founder) David Rice , has joined PCV as a managing partner and we are committed to Desarrollo’s current portfolio companies and projects like Code Ninja and Coplex.” Coplex is an interactive agency that focuses on collaborative design and development. Code Ninja is a software engineering program in Arizona, Nevada and soon to launch in Mexico City. Desarrollo’s last move in July 2014 was in Tempe to take over Terralever’s old office on Mill Avenue. The plan then was to hire interns, open a tech center and continue its Alchemy Lab software development school and Phoenix Flight startup program. However, in a January email, Rice said he planned to refocus Desarrollo (the Spanish word for development) after the startups he worked with were not being supported in the community because of their association with Desarrollo. He said his programs were seen as competition. “The politics and behind-the-back dealings in this state is very unproductive and ultimately holding Arizona back,” Rice said in the email. “Desarrollo was never meant to be ‘The One’ or my personal legacy, it was only for supporting Arizona.” Rice said then he planned to only support current and future initiatives by others with his Desarrollo Foundation. “From the start, I made a five-year commitment to help develop Arizona into a premier destination for entrepreneurs,” Rice said in the email. “I will continue this commitment, but in a much less public way and getting back to having fun.” Rice thanked Infusionsoft and its CEO Clate Mask for their support. “They remind me so much of the old Insight days and what it truly means to cultivate the entrepreneur spirit,” said Rice in the email, who formerly worked for Insight Enterprises (Nasdaq: NSIT) in Tempe. Desarrollo launched first inside Infusionsoft’s Chandler headquarters in August 2013. It then moved briefly into a shared space in Phoenix with MobiSquad until lease negotiations caused problems. Rice said he had his first startup at 16 years old, and bought and sold his first company at 18. He started an IT services company in 2002 and sold it in 2009, according to his online profile on AngelList. Want Phoenix Technology news in your inbox? Sign up for our free email newsletters. Industries

Whole Life Pet Products Frequently Asked Questions (FAQ)

  • Where is Whole Life Pet Products's headquarters?

    Whole Life Pet Products's headquarters is located at 1520 East Street, Pittsfield.

  • What is Whole Life Pet Products's latest funding round?

    Whole Life Pet Products's latest funding round is Convertible Note.

  • How much did Whole Life Pet Products raise?

    Whole Life Pet Products raised a total of $890K.

  • Who are the investors of Whole Life Pet Products?

    Investors of Whole Life Pet Products include CircleUp.

  • Who are Whole Life Pet Products's competitors?

    Competitors of Whole Life Pet Products include Canature and 6 more.


Compare Whole Life Pet Products to Competitors


Petmio is a pet health company focused on the intersection of nutrition and technology within the pet industry. The company offers a range of all-natural, grain-free, and gluten-free dog treats and supplements that are designed to enhance the health and well-being of pets. Petmio's products cater to pet owners looking for high-quality, health-conscious options for their dogs. Petmio was formerly known as Petmio LLC. It is based in Fort Lauderdale, Florida.

Shameless Pets Logo
Shameless Pets

Shameless Pets is a company that focuses on sustainable pet food solutions, operating in the pet food industry. The company offers upcycled dog and cat treats, which are made from misfit and surplus superfoods, transformed into high-quality, non-GMO, grain, soy, and corn-free treats. These products support functional benefits like digestion and bone health, and are used for training and everyday treats. It was founded in 2018 and is based in Chicago, Illinois.

Poppy's Picnic Logo
Poppy's Picnic

Poppy's Picnic specializes in the production of fresh, nutritionally balanced raw food for dogs and cats. Their offerings include a variety of raw pet foods and treats made with human-grade ingredients, without fillers or artificial additives. The company primarily caters to pet owners looking for species-appropriate diets for their pets. It is based in Wiltshire, England.

Scollar Logo

Scollar is a company that focuses on personalized pet care in the pet care industry. The company offers a range of products including food and treats for dogs and cats, aiming to ensure the health and welfare of pets. Scollar primarily serves the pet care industry. It was founded in 2015 and is based in Kansas City, Missouri.

Stella & Chewys Logo
Stella & Chewys

Stella & Chewy's focuses on the pet food industry, specializing in raw and natural food products for dogs and cats. The company offers a variety of pet food options including frozen raw, freeze-dried raw, kibble, wet food, and treats, all designed to provide high-quality nutrition for pets. Stella & Chewy's primarily serves the pet care industry. It was founded in 2003 and is based in Oak Creek, Wisconsin.

The Farmer's Dog Logo
The Farmer's Dog

The Farmer's Dog provides subscription-based pet foods. The company allows users to build customized plans according to their pet's needs. It was founded in 2014 and is based in New York, New York.


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