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Whitworths

whitworths.co.uk

Stage

Acquired | Acquired

Revenue

$0000 

About Whitworths

Whitworths is a UK supplier of branded and private label dried fruit and nut based products used for healthy snacking and home cooking and baking.

Headquarters Location

Orchard House, Wellingborough Road Irthlingborough, Wellingborough

Northamptonshire, NN9 5DB,

United Kingdom

01933 653 000

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Expert Collections containing Whitworths

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Whitworths is included in 1 Expert Collection, including Food & Beverage .

F

Food & Beverage

2,748 items

Latest Whitworths News

Whitworths adds dried fruit Fusions and Gastro Nuts to recruit younger shoppers

Aug 16, 2022

The NPD will roll into retailers between September 2022 and early 2023 (rsp: £2.10-£2.30/75g-120g) Whitworths is launching a major innovation push in a bid to recruit younger consumers to the brand. It is set to launch two new healthier snacking ranges, Fusions and Gastro Nuts. Fusions comprises a variety of tropical dried fruits infused with “100% natural complementary flavours”. It will debut with three variants: Coconut Flavoured Pineapple, Strawberry Flavoured Mango and Watermelon Flavoured Papaya. The range had been designed for “younger consumers seeking healthier snacks that don’t compromise on taste”, said Whitworths. Gastro Nuts, meanwhile, will debut with four “gastro-inspired” flavours: Sea Salt & Chardonnay Vinegar, Mature Cheddar & Red Onion Chutney, Jalepeno & Lime and Smokey Maple Bacon They were “baked not fried to seal in flavour and minimise the introduction of unnecessary oils and salts”, said Whitworths. Fusions will roll into Tesco from early September (rsp: £2.10/75g-80g). Gastro Nuts will launch later this year or early in 2023 with stockists yet to be confirmed (rsp: £2.30/120g). Whitworths commercial director Phil Gowland said the innovations had been designed to “not only deliver on the high taste expectations of consumers but also with health , economic and climate targets in mind”. “We know that significant changes need to be made to the nation’s eating habits for the future of our planet – and things like eating more fruit & vegetables, consuming more fibre and alternative proteins are essential.” “We’re hoping that these new ranges will reach new consumers, in new eating occasions to help everyone eat a little healthier every day,” Gowland added. Topics

Whitworths Frequently Asked Questions (FAQ)

  • Where is Whitworths's headquarters?

    Whitworths's headquarters is located at Orchard House, Wellingborough Road, Northamptonshire.

  • What is Whitworths's latest funding round?

    Whitworths's latest funding round is Acquired.

  • Who are the investors of Whitworths?

    Investors of Whitworths include Anatolia, Equistone Partners Europe and European Capital Fund Management.

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