We.Hugs lets you "click and buy" as easy as "like and share". Its an app for IOS and Android that facilitates buying and selling products through m-commerce in an instant, secure, and sustainable way, in real time, intuitive and playful as people have the pleasure and wish to use the app to acquire products and share purchasing experiences. The app has the characteristics coveted by the Millenials"simplicity in information, informal language, great usability, the "real-time-ness"of "saw,clicked,bought", the social factor of evolving your friend in the buying process. Present in multiple channels, web and mobile, multimedia tool. Its the Instagram with a "shop"button. Its the eBay of the Millenials.