As a McNair Professor of Marketing Emeritus at the Harvard Business School and a well known authority on marketing strategy and sales management, Professor Shapiro has concentrated on consulting, speeches, board of directorships and writing since 1997. He continues to teach at Harvard, and has taught in several executive programs including the CEO Program and Young Presidents Organization program, and has chaired the Sustainable Marketing Leadership for Mid-Sized Firms Program.
Benson has served as a consultant to over 300 companies including start ups and large international organizations and has participated in over 160 executive education programs outside of Harvard for corporations or associations. Professor Shapiro has also held many administrative positions including Senior Associate Dean for Publications, and Faculty Chair for Strategic Marketing Management. He is author or editor of 14 books and 19 Harvard Business School Review articles.
Michael A. Finney is president and CEO of Ann Arbor SPARK. Founded in 2005, SPARK has become one of the premier economic development organizations in the United States under Mike's leadership.
SPARK is credited with playing a major role in assisting 135 companies with expansions in and locations to the Ann Arbor region, adding more than 9,000 new job commitments and $1.1 billion in new investments. SPARK's entrepreneurial programs have assisted in the formation of more than 200 start-up companies.
Prior to joining Ann Arbor SPARK, Mike served as president and CEO of Greater Rochester Enterprise, Rochester, New York. He also served as vice president, emerging business sectors, of the Michigan Economic Development Corporation.
Mike serves on the board of directors for the State Science & Technology Institute and the Michigan Venture Capital Association. He is a member of the Life Sciences Institute and Technology Transfer National Advisory councils at The University of Michigan. Additionally, Mike is a trustee for both the Washtenaw Community College Foundation and the Ann Arbor Area Community Foundation.
Mike has received numerous awards and recognition, including the 2005 Minett Distinguished Professor at Rochester Institute of Technology, named by Crain's Detroit Business as one of the 2007 Newsmakers of the Year, and was selected the 2008 Saginaw Valley State University Outstanding Alumnus for the College of Business & Management.
He earned a master of arts degree from Central Michigan University and a bachelor of business administration degree from Saginaw Valley State University.