DLA Piper Advises Shareholders of Vochi on its Sale to Pinterest
Jan 10, 2022
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DLA Piper has advised the shareholders of Vochi on its sale to Pinterest. Norton Rose Fulbright reportedly advised the buyer. According to DLA Piper, "the acquisition will help Pinterest bring more quality video content to the platform with more ways to watch, make, and shop creator ideas." Founded in 2019, Vochi is a video creation and editing app. Pinterest is a US-based image sharing and social media service. "Our vision is to create a place where Pinners can go from inspiration to realization, and having more creator tools can help us further this vision," Pinterest Head of Creators Engineering Bin Liu commented. "We’re excited to work with Vochi’s talented team to bring more video creation tools and quality content to our more than 400 million Pinners around the world." "The Vochi app gives creators the ability to apply high-quality effects based on computer vision on objects in a video instantly," Vochi CEO Ilya Lesun added. "These technologies are unique in the industry, and we’re excited to bring them to an even larger audience as a part of the Pinterest team." The DLA Piper team was led by Partner Leo Batalov and included Associates Tsvetan Naidenov and Tatiana Askarova and Paralegal Firat Gulum.