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Founded Year

2009

Stage

Acquired | Acquired

Total Raised

$5.2M

Valuation

$0000 

About Venmo

Venmo enables users to transfer money through mobile devices. It allows users to link credit card and bank accounts to their phones and send and receive cash via their mobile devices. It also helps its users to connect with brands and businesses. The company was founded in 2009 and is based in New York, New York. In August 2012, Venmo was acquired by PayPal Holdings.

Headquarters Location

95 Morton Street Floor 5

New York, New York, 10014,

United States

215-908-8942

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Expert Collections containing Venmo

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Venmo is included in 1 Expert Collection, including Fintech.

F

Fintech

8,122 items

Companies and startups in this collection provide technology to streamline, improve, and transform financial services, products, and operations for individuals and businesses.

Latest Venmo News

Papa John’s Gave Away $58,000 Pizzas During Super Bowl 58

Feb 15, 2024

The marketing stunt is some of the first work from creative AOR The Martin Agency Papa John's franchisee and influencer Jacob Bartoli made and delivered one of the pizzas to a Las Vegas winner. Brandweek is headed to Phoenix, Arizona this September 23–26. Join us there to explore the future of marketing, discover cutting-edge strategies and network with the best in the business. Papa John’s didn’t air an ad during Super Bowl 58, but the pizza chain did bring its marketing team to Las Vegas for a Super Bowl-themed stunt: delivering a pizza worth $58,000 to two sweepstakes winners, a surprise that involved baking fake money into the crust. At a Las Vegas Papa John’s location just off the Strip, The Martin Agency and Papa John’s marketing leaders including head of brand Jaclyn Ruelle were on hand to oversee the baking process and capture footage. The stunt is part of Papa John’s commitment to celebrating pizza culture—one of the big changes to its strategy in 2024. Last year, it tapped a new CMO from MOD Pizza, Mark Shambura, and in December he told ADWEEK that he wants to talk to consumers less and connect with them more. “We’re on a new run,” Ruelle said. “We are working to get more of that younger fan base, those Gen Zers, brought in. This is really about engagement.” Inside the $58,000 pizza delivery Papa John’s general manager and TikTok influencer Jacob Bartoli was there, too. Bartoli works in one of the brand’s Florida franchises, and his pizza-making videos have attracted 641,000 followers on Instagram and 815,000 on TikTok. To enter the $58,000 sweepstakes, Bartoli took to social channels to encourage customers to visit the Papa John’s Vegas Style Pizza website. There, they could enter the sweepstakes by signing up for the brand’s Papa Rewards program. PepsiCo and Venmo were also involved in the stunt. To received additional entries, customers could order one of Papa John’s Epic Stuffed Crust pizzas, add a Pepsi product to their order, or opt to pay using a Venmo account. The brand’s new partnership with Venmo allows customers to pay with the app at any of its locations in the U.S. Bartoli invited fans to enter the brand’s Vegas Style Pizza sweepstakes between Feb. 2-9. Then on Super Bowl Sunday, he showed up on one Las Vegas winner’s doorstep, alongside Las Vegas Raiders defensive end Maxx Crosby, to hand off the pizza in a bedazzled box. “It’s not your average pizza box. It’s got gemstones and everything that’s kind of synonymous with Vegas. We blinged it out, essentially,” Ruelle said. Two people won the $58,000 (received via Venmo), while another 58 customers across the country received $58 in Pap John’s loyalty currency, Papa Dough. The Martin Agency‘s first work with Papa John’s In December, Papa John’s wrapped up its agency review, selecting The Martin Agency as its creative AOR and Dentsu Media’s Carat as its media partner. It worked with the consultancy Pile & Company on the four-month-long review. The pizza stunt is some of the brand’s first work with The Martin Agency. Its entire activation happened on the ground, since it eschewed airing a Super Bowl ad during the game. The Martin Agency came up with the idea. “We are not a Big Game advertiser this year. But we wanted to be a part of the conversation about pizza. A captive moment like Super Bowl, where we know people are going to be at home glued to their TVs, is a good delivery and ordering moment,” Ruelle said. Papa John’s revealed its content on Super Bowl Sunday across all its social channels, including Instagram, Las Vegas franchisee Facebook pages, TikTok and X. More spots are slated to run this spring. Ruelle declined to give away too much about the work, but explained that the upcoming creative work is about bringing the pizza to life for consumers. “It doesn’t always need to be a top-down shot or the cheese pull,” she added. “I think it’s melding more of those human moments into the pizza-eating occasion to deliver more of an experience.”

Venmo Frequently Asked Questions (FAQ)

  • When was Venmo founded?

    Venmo was founded in 2009.

  • Where is Venmo's headquarters?

    Venmo's headquarters is located at 95 Morton Street, New York.

  • What is Venmo's latest funding round?

    Venmo's latest funding round is Acquired.

  • How much did Venmo raise?

    Venmo raised a total of $5.2M.

  • Who are the investors of Venmo?

    Investors of Venmo include Braintree, RRE Ventures, Accel, Greycroft, Lerer Hippeau and 7 more.

  • Who are Venmo's competitors?

    Competitors of Venmo include Flink, Propify, Deserve, Dave, B4B Payments and 7 more.

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