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Founded Year



Acquired | Acquired

Total Raised


About Instantly

Instantly, formerly uSamp, is a provides researchers and marketers with immediate access to consumers and automated insights tools to make faster, better decisions.

Headquarters Location

16501 Ventura Blvd Suite 250

Encino, California, 91436,

United States


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Latest Instantly News

Big Data Poses Challenges, Opportunities for Retailers

Mar 20, 2014

Most retail executives (62 percent) surveyed believe leading retailers will capitalize on big data’s competitive advantage in the next five years. While retailers are facing challenges in delivering the reporting functionality that business users need to enable data-driven decision making, they are optimistic about big data’s ability to provide breakthroughs in analysis capabilities across a number of retail processes, according to a survey conducted by uSAMP and sponsored by big data analytics firm 1010data.For the study, 201 U.S. retail executives were interviewed across a range of retail sub-segments including grocery, drug, specialty, discount, department store, restaurant, and hospitality.Most retail executives (62 percent) believe leading retailers will capitalize on big data’s competitive advantage in the next five years.This was followed by 18 percent of executives who believe retail is already there, and 15 percent who said that big data would reach its potential by the end of 2014. In fact, almost all surveyed executives (96 percent) agreed that big data initiatives are important in helping retailers stay competitive, with big data insights most beneficial for merchandising (53 percent) and marketing (48 percent), followed by store operations (42 percent), e-commerce (42 percent), supply chain (27 percent), finance (23 percent), and loss prevention (21 percent). "This study shows that while the retail sector is being impacted by big data today, there are still many more opportunities for retailers to use big data analytics to optimize demand forecasting, merchandising, promotions and loyalty program management," Sandy Steier, co-founder and CEO of 1010data, said in a statement. "When retailers truly embrace data discovery, they quickly move beyond intuition and guesswork and instead rely on data-driven decision. "While executives are starting to acknowledge the competitive advantages of big data, nearly half of the respondents (46 percent) agreed that retailers require a better understanding of how big data can advance their business.In addition, all but a few (7 percent) respondents indicated that they perceive retailers as holding out on using big data. The need for a reduction in the cost and complexity of implementing big data was the most-cited reason (42 percent) for holding out. The need for simplified big data solutions that are intuitive to business users (30 percent) retailers challenged with basic business reporting and not being ready for big data (22 percent), the need for big data solutions to better address the needs of retailers (21 percent) and a better time to value for big data (17 percent) were other top issues for retailers adopting big data initiatives.Despite the retail industry’s perception of obstacles, executives said they believe that big data can have a positive impact on business processes, with targeted offers and promotions receiving the greatest benefit (50 percent), followed by demand forecasting and supply chain modeling (49 percent), customer-centric marketing (43 percent), loyalty program management (35 percent), workforce management (28 percent), store design (18 percent), and loss prevention (16 percent).  

Instantly Frequently Asked Questions (FAQ)

  • When was Instantly founded?

    Instantly was founded in 2008.

  • Where is Instantly's headquarters?

    Instantly's headquarters is located at 16501 Ventura Blvd, Encino.

  • What is Instantly's latest funding round?

    Instantly's latest funding round is Acquired.

  • How much did Instantly raise?

    Instantly raised a total of $35.54M.

  • Who are the investors of Instantly?

    Investors of Instantly include Survey Sampling International, OpenView Venture Partners, DuPont Capital Management, Frontier Venture Capital and Greycroft.

  • Who are Instantly's competitors?

    Competitors of Instantly include MarketTools.

Compare Instantly to Competitors

MarketTools Logo

MarketTools, a subsidiary of MetrixLab, is a global provider of online research. Through advanced respondent engagement, comprehensive analytics, and research science expertise the company provides actionable insights for high-value business decisions. With dedicated business units specializing in Brand, Media & Advertising, Innovation & Shopper, eBusiness Performance and Customer Experience Management MarketTools combines cutting-edge technology with proven qualitative and quantitative methodologies. Headquartered in Rotterdam with offices in New York, Chicago, Minneapolis, Seattle, San Francisco, Hyderabad, London, Hamburg, Paris, Madrid and Shanghai, the company conducts online research in more than 50 countries worldwide.

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