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Corporation
INTERNET | Internet Software & Services / Gambling
unikrn.com

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Founded Year

2014

Stage

Acquired | Acquired

Total Raised

$9.5M

About Unikrn

Unikrn is an eSports betting website. The company provides eSports fans and newcomers alike a safe and legal place to gather, game, and bet on eSports. With games like League of Legends, Counter-Strike: Global Offensive, Dota 2 and more, there's always something to watch and bet on at Unikrn.On August 12th, 2021, Unikrn was acquired by Entain. The terms of the transaction were not disclosed.

Unikrn Headquarter Location

1100 Bellevue Way NE Suite 8A

Bellevue, Washington, 98004,

United States

224-338-6457

Latest Unikrn News

Andreessen Horowitz leads $5M round for new blockchain gaming startup led by Microsoft vets

Nov 15, 2021

Andreessen Horowitz leads $5M round for new blockchain gaming startup led by Microsoft vets November 15, 2021 at 5:41 am Share Rahul Sood. A new Seattle startup led by longtime entrepreneur Rahul Sood is combining a flurry of the latest tech trends — NFTs, blockchain, machine learning, metaverse — into futuristic gaming experiences. Other backers include Chainsmokers Mantis VC, a venture fund led by music band Chainsmokers, as well as Seattle firms Unlock Venture Partners and Keen Crypto, a new crypto-focused fund founded by tech vet Andy Sack. Advancit Capital, which has backed MasterClass, Headspace, and The Athletic, also invested. Sood said it took just eight days to raise the cash — a testament to his track record in the tech world, his vision for the new company, and the excitement around its technology. Sood previously co-founded esports betting startup Unikrn, which was acquired this year, and led Microsoft Ventures. But he’s most excited about the potential for Irreverent Labs. “This is like the highlight of my career,” Sood said. “It’s everything I love all wrapped up into a little project which I think is going to be a real success.” The company plans to unveil its first game next month, but Sood offered a few details in an interview with GeekWire last week. The game is set in a metaverse, a vague concept touted by some as the next frontier for online interaction through computer-generated avatars, blending the physical and digital worlds. Microsoft and Meta laid out their own metaverse-related visions over the past month. Sood said the game’s users will be able to “own” characters in this metaverse that can be bought and sold. That’s where NFTs — non-fungible tokens , or unique digital assets — come in. Those characters will be powered by AI, so they can get smarter over time, Sood said. There will also be ways for users to earn currency as they play. The idea takes inspiration from similar games such as Zed Run , the digital horse racing game that garnered attention earlier this year . In Zed, people own and race unique virtual horses referred to “breathing NFTs” that can breed and have their own life. Sood was an early investor in the company behind Zed. Similar to Zed Run, the game from Irreverent will also feature a breeding aspect. Irreverent Labs wants to ride the wave of interest in these types of play-to-earn games built on blockchain tech, but also lower the barrier to entry. “Irreverent Labs’ first game is so delightfully eccentric and simple to play, it’s easy to overlook the technical achievement of shaping truly original NFT characters with advanced machine learning,” Arianna Simpson, general partner at Andreessen Horowitz, said in a statement. Asked about the business model, Sood wouldn’t reveal much but said the company has modeled the first five years of the game’s “economy.” “[The investors] invested very quickly because they saw the math behind it and the potential of what we’re building, and they believe in it,” Sood said. The CEO didn’t say who else is working with him on Irreverent Labs but the team has about 16 people, including other former Microsoft leaders. Sood co-founded Unikrn in 2014 and grew the company into a leading esports wagering company that let people bet on video game matches. The startup attracted investment from celebrity investors including Mark Cuban and Ashton Kutcher. It also ran into legal trouble with the Sood helped launch Microsoft Ventures, the tech giant’s VC arm now called M12, and previously co-founded a gaming PC company acquired by HP. Andreessen Horowitz, which made early bets on Facebook, Lyft, Pinterest, Coinbase, and other giants, announced a $2.2 billion crypto-focused fund this summer. Interest in crypto is hitting a fever pitch as Bitcoin and other cryptocurrencies reach record prices. Taylor Soper is GeekWire's managing editor, responsible for coordinating the newsroom, planning coverage, and editing stories. A native of Portland, Ore., and graduate of the University of Washington, he was previously a GeekWire staff reporter, covering beats including startups and sports technology. Follow him @taylor_soper and email  taylor@geekwire.com . Share

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Expert Collections containing Unikrn

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Unikrn is included in 1 Expert Collection, including Gaming.

G

Gaming

5,320 items

We define eSports as competitive gaming facilitated by electronic systems, in particular video games played on computers or consoles by professional gamers (though many do it as a hobby or pastime).

Unikrn Patents

Unikrn has filed 1 patent.

The 3 most popular patent topics include:

  • Game artificial intelligence
  • NBC network shows
  • Slot machine manufacturers
patents chart

Application Date

Grant Date

Title

Related Topics

Status

2/19/2021

NBC network shows, Video game culture, Slot machine manufacturers, Game artificial intelligence, Video game gameplay

Application

Application Date

2/19/2021

Grant Date

Title

Related Topics

NBC network shows, Video game culture, Slot machine manufacturers, Game artificial intelligence, Video game gameplay

Status

Application

Unikrn Web Traffic

Rank
Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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Unikrn Rank

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