Stage
Merger | MergedAbout Tragon
Tragon is involved in sensory evaluation. The company developed quantitative descriptive analysis (QDA) as a methodology in which a consumer-generated language is used to identify product similarities and differences. The descriptions provide a means of characterizing products using common, everyday language that can be readily correlated with consumer acceptance behavior. Tragon QDA is a basis for comparing products to establish the extent of similarities and differences , than link those descriptions with technology, ingredients, and preferences.
Tragon Headquarter Location
350 Bridge Parkway
Redwood City, California, 94065,
United States
650-412-2100
Latest Tragon News
Aug 23, 2017
August 23, 2017 Contact Author Close Fill out my online form . Sponsored 10 Firmenich Invests in Second Major Madagascar-Based Vanilla Project Q Research Solutions and Tragon have announced the merger of its companies to become QRS-Tragon, to serve as a sensory and consumer research supplier in the U.S. The merger was created to expand the needs of clients in the consumer and sensory testing sector. The combined companies will provide customers with enhanced sensory and consumer research , additional testing facilities and the utilization of RedJade, a web-based application for sensory analytics. “We are excited to combine the complementary talents and values of these exceptional sensory and consumer research companies to form a new leader for our industry,” said David Japhet, CEO of QRS-Tragon. Additionally, QRS-Tragon will continue to develop methodologies and serve as a hub for retention and acquisition of professionals in the consumer and sensory research industry. Related Content
Where is Tragon's headquarters?
Tragon's headquarters is located at 350 Bridge Parkway, Redwood City.
What is Tragon's latest funding round?
Tragon's latest funding round is Merger.
Who are the investors of Tragon?
Investors of Tragon include QRS-Tragon.
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