Too Faced Cosmetics company logo

The profile is currenly unclaimed by the seller. All information is provided by CB Insights.

Founded Year



Acquired | Acquired



About Too Faced Cosmetics

Too Faced Cosmetics manufactures cosmetic products targeted to millennial shoppers, including eye make-up products such as mascaras, eye shadow palettes, eye shadow primers, and eyeliners; face makeup items, such as beauty balms, face primers, blushes, foundations, and concealers; and lip care products, such as lipsticks, lip plumpers, and lip glosses. The company also offers accessories that include brushes and bags. Brands include Better than Sex and Melted Matte.

Too Faced Cosmetics Headquarter Location

17361 Armstrong Ave

Irvine, California, 92614,

United States


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Expert Collections containing Too Faced Cosmetics

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Too Faced Cosmetics is included in 2 Expert Collections, including Beauty & Personal Care.


Beauty & Personal Care

1,853 items

Startups in the beauty & personal care space, including cosmetics brands, shaving startups, on-demand beauty services, salon management platforms, and more.


Direct-To-Consumer Brands (Non-Food)

1,192 items

Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.

Latest Too Faced Cosmetics News

Rescued Pets Movement Partners With Too Faced Cosmetics To Support Homeless Animals

Jul 12, 2021

Rescued Pets Movement Partners With Too Faced Cosmetics To Support Homeless Animals Optional in-cart donation on will help raise critical funds Author: Jul 12, 2021 12:05 PM EDT HOUSTON, July 12, 2021 /PRNewswire/ --  Rescued Pets Movement Inc. (RPM) today announced it is partnering with Too Faced Cosmetics for the next six months for an in-cart optional donation feature that will allow customers to donate upon checking out at Each customer in-cart donation made will help support RPM's mission of rescuing, rehabilitating, and transporting homeless and abandoned animals to reputable rescue partners across the United States where there is a high demand for adoptable pets. "We are extremely appreciative to partner with Too Faced," said Cindy Perini, Co-Founder and CEO of Rescued Pets Movement. "To be able to raise much needed funds, alongside the chance to increase overall awareness of our unique rescue transport program is really incredible. We love Too Faced Cosmetics' dedication to cruelty-free beauty and their devotion to helping homeless animals, and we are humbled that they have chosen to support RPM's mission by providing this donation option on their website. We encourage everyone to logon to and purchase their award-winning makeup while supporting RPM at the same time!" About Rescued Pets Movement Inc.Rescued Pets Movement Inc. is a 501(c)(3) organization that provides a second chance for thousands of homeless dogs and cats through rescue, rehabilitation, and transport to forever homes in communities throughout the United States that have a demand for adoptable pets. In 2020 alone, RPM saved 14,025 dogs, cats, puppies and kittens, in spite of Covid challenges. Since September 2013, RPM has saved the lives of almost 60,000 homeless animals. RPM partners with reputable rescue groups across the country in areas where there is a need for adoptable pets and transports the animals to these organizations using its own vans and drivers. Once rescued from the shelter, these pets are given veterinary care and are then temporarily placed in foster homes or RPM's boarding facility until they are ready for transport to their forever homes. For more information about RPM, please visit:   To support our mission to save homeless animals, please visit: To become a foster for RPM, please visit:  If you are a rescue group in an area that has a demand for adoptable pets and are interested in becoming a rescue partner, please contact   To like us on Facebook, please visit: About Too Faced Too Faced is a serious makeup brand that knows how to have fun. We believe makeup is power, giving people the freedom to express themselves and the confidence to take over the world. With an exuberant approach to everything we do, we use the finest cutting-edge ingredients to create innovative, cruelty-free cosmetics that people love to wear. Create your own looks, find what you love and OWN YOUR PRETTY. For more information on Too Faced Cosmetics, visit or follow @TooFaced. Contact: Jodie EisenhardtRescued Pets Movement View original content:

  • When was Too Faced Cosmetics founded?

    Too Faced Cosmetics was founded in 1998.

  • Where is Too Faced Cosmetics's headquarters?

    Too Faced Cosmetics's headquarters is located at 17361 Armstrong Ave, Irvine.

  • What is Too Faced Cosmetics's latest funding round?

    Too Faced Cosmetics's latest funding round is Acquired.

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