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Founded Year



Acquired | Acquired

Total Raised




About North

North aims to change the way people interact with technology. Its line of smartglasses, called Focals, are able to display useful information like notifications, directions, and reminders as a heads-up display.On June 30th, 2020, North was acquired by Google at a valuation of $180M.

North Headquarter Location

24 Charles St W

Kitchener, Ontario, N2G 1H2,



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Research containing North

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned North in 2 CB Insights research briefs, most recently on Sep 16, 2020.

Expert Collections containing North

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

North is included in 2 Expert Collections, including Wearable Computing.


Wearable Computing

387 items

Wearable computing is broadly defined as companies developing devices worn or placed on the body that are equipped with technology, which can range from wearable medical devices to AR/VR headsets to GPS pet collars.


Smart Home & Consumer Electronics

1,086 items

This Collection includes companies developing smart home devices, wearables, home electronics, and other consumer electronics.

North Patents

North has filed 646 patents.

The 3 most popular patent topics include:

  • Optical devices
  • Wearable computers
  • Mixed reality
patents chart

Application Date

Grant Date


Related Topics




Sailing rigs and rigging, Amarna letters, Unix file system technology, Woodworking, Role-playing video games


Application Date


Grant Date



Related Topics

Sailing rigs and rigging, Amarna letters, Unix file system technology, Woodworking, Role-playing video games



Latest North News

N.Korea Gets Offers Of Aid To Fight COVID As It Lacks Vaccines

May 13, 2022

By Josh Smith and Hyonhee Shin 05/13/22 AT 3:22 AM People wearing protective face masks walk amid concerns over the new coronavirus disease (COVID-19) in Pyongyang, North Korea May 15, 2020, in this photo released by Kyodo. Mandatory credit Kyodo/via REUTERS Photo: Reuters / KYODO Kyodo North Korea is facing its first confirmed COVID-19 outbreak with no known vaccine programme, sparking new calls for the government to accept aid that could save lives, help protect its battered economy, and possibly lead to a diplomatic opening. The office of South Korean President Yoon Suk-yeol said on Friday it intends to help the North, including by providing vaccines, and that specific measures would be discussed with Pyongyang. North Korea is not known to have imported or administered any COVID-19 vaccines, and is one of only two countries that haven't begun a vaccination campaign. Until Thursday's reports by state news agency KCNA, it had never reported a confirmed case of the disease. Its unexpected admission that infections were "exploding" across the nation led some observers to hope that Pyongyang might soon accept vaccines. "Unveiling the outbreak through KCNA, which is a primary channel for external communications, indicates that North Korea could seek vaccine support," said Yang Moo-jin, a professor at the University of North Korean Studies in Seoul. "Isolation and control are not enough to overcome the crisis without vaccines." Others said that it remains unclear whether North Korea's stance is softening, and that there are many hurdles with geopolitical implications. Some analysts argue that "vaccine diplomacy" with North Korea could ease tensions in other areas such as the country's nuclear weapons and ballistic missile programmes. "If inter-Korean cooperation does happen, it would help defuse military tension and reopen talks, and potentially lead to humanitarian exchanges such as a reunion of separated families," said Cheong Seong-chang, director of the Sejong Institute's North Korea studies centre in South Korea. But the politicization of aid may also be a major reason why North Korea has been hesitant to accept. Pyongyang might be more likely to reach out to its allies in Beijing first, Cheong said, though Pyongyang turned down an earlier offer of 3 million COVID-19 vaccine doses of China's Sinovac Biotech. "If the situation gets more uncontrollable, it would be difficult to refuse Western support," he said. Authorities in Pyongyang appeared suspicious that they would only get a limited amount of vaccine and then to be under pressure to accept more, an independent U.N. human rights investigator said in February. South Korean officials have said that the North did not want Sinovac or British-Swedish Astrazeneca shots, preferring the U.S.-made Moderna and Pfizer instead, and that talks with the global vaccine-sharing scheme COVAX had stalled because the North refused to agree to indemnity clauses regarding side effects. "But that was before the outbreak, and now they're in an emergency," Kwon Young-se, South Korea's nominee to be the unification minister responsible for inter-Korean ties, told a parliamentary confirmation hearing on Thursday. If North Korea accepts, the international vaccine-sharing programme COVAX can provide doses to enable the country to catch up with international immunization targets, said a spokesperson for Gavi, the charity that helps operate the programme. Thae Young-ho, a former North Korean diplomat who is now a South Korean lawmaker, called for Yoon to seek temporary sanctions exemptions during his upcoming summit with U.S. President Joe Biden to allow the shipment of fuel and power generators into the North. "Everyone talks about vaccine support, but North Korea does not have the infrastructure to keep the vaccines in cold storage or energy to maintain the system," he said. "It's like giving rice to a household that doesn't have a cooker and firewood." Washington said on Thursday it supports providing aid to North Korea, but that it had no current plans to share vaccines. "We urge the DPRK to work with the international community to facilitate the rapid vaccination of its population," a State Department spokesperson told Reuters, using the initials of North Korea's official name, the Democratic People's Republic of Korea. © Copyright Thomson Reuters 2022. All rights reserved. Join the Discussion

  • When was North founded?

    North was founded in 2012.

  • Where is North's headquarters?

    North's headquarters is located at 24 Charles St W, Kitchener.

  • What is North's latest funding round?

    North's latest funding round is Acquired.

  • How much did North raise?

    North raised a total of $192.65M.

  • Who are the investors of North?

    Investors of North include Google, Intel Capital, Amazon Alexa Fund, Fidelity Investments Canada, Government of Canada and 22 more.

  • Who are North's competitors?

    Competitors of North include Survios and 5 more.

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